This book introduces 10 mega business trends, ranging from big data to the O2O model. By mining and analyzing mountains of data, the author identifies these 10 emerging trends and goes to great lengths to explain and support his views with up-to-date cases. By incorporating the latest...

Foundations of media management -- Characteristics of media management -- Value-creation systems of media enterprises -- Functions of media management -- Business models and value creation in the newspaper and magazine market 126 -- Business models and value creation in the book market --...

Evolution of Gig Economy: A Review -- Gig Workforce: A Saviour During COVID-19 Pandemic -- Sustaining Gig Economy in Industry 4.0 -- Dark Side of Gig Economy: A Legal Perspective -- Achieving SDGs Under Gig Economy -- Managing Business in Crisis: Future Implications of COVID-19.

Chapter 1. The world in transition -- Chapter 2. Analysis and design of a digital business performance -- Chapter 3. Eight fields of action for building digital excellence -- Chapter 4. Change management – shaping change processes successfully.

Always-on und Always-in-Touch – das neue Kaufverhalten -- Social Commerce als Basisfaktor Nr. 1 des SoLoMo -- Location-based Services als Basisfaktor Nr. 2 des SoLoMo -- Mobile Commerce als Basisfaktor Nr. 3 des SoLoMo -- Empirische Studie von kaufDA – Status und Potenziale von...

Methodisches Vorgehen der Ist-Analyse und Systematisierung von Smart Services im Maschinen- und Anlagenbau -- Erarbeitetes Vorgehensmodell zur Geschäftsmodellentwicklung von industriellen Smart Services -- Evaluation des entwickelten Vorgehensmodells: Methodisches Vorgehen und...

Dieses Open Access-Buch gibt eine Einführung in die Grundlagen der digitalen Transformation. Es werden aktuelle technologische Trends sowie Auswirkungen auf den Wettbewerb und die Geschäftsmodellentwicklung erläutert. Außerdem werden anhand empirischer Umfragen sowie Fallstudien aus der...

Foreword -- Introduction -- Chapter 1. Development of Infrastructure Sharing in the Mobile Market -- Chapter 2. Regulating Online Platforms -- Chapter 3. Interdependency on the Data Platform and its Effect on the Diffusion of Autonomous Driving -- Chapter 4. Video/Visual Content Industry in...

1. Introduction to Automotive Disruption and the Urban Mobility Revolution -- 2. Characterization of the Automotive Industry -- 3. Elements of the Automotive Disruption -- 4. Urban Mobility Revolution: A Quantitative Analysis -- 5. Business Model 2030: A Metamorphosis of the Automotive Landscape...