Cardona, Pablo; Rey, Carlos - 2022 - 2nd ed.
Part I. Myths and realities of management -- 1. Is there a link between corporate culture and profit? -- 2. Different … today -- 5.The missions of a company -- 6. The values of a balanced culture -- Part III. A new management model -- 7.The …A few decades ago, management thinking started to embrace the idea of purpose. The first edition of this book marked an …