Chapter: International Business and Security – Geostrategic Perspective -- Chapter: International Business and Security Focus – Emerging Economies in the Indo-Pacific -- Chapter: International Business and Security Nexus – China -- Chapter: International Business and Security Nexus –...

Part I Introduction to Megatrends -- Megatrends in International Business: An Introduction to the Theme -- Megatrends and International Business -- Part II Entrepreneurship Trends -- Trends in International Entrepreneurship -- IGOs and Entrepreneurship: Understanding the Impact of Policy...

Part I: Introducing the Framework -- 1. Launch Pad -- 2. Human Capital -- 3. Finance Capital, Market, and Policy -- 4. Infrastructure and Institutions -- 5. Management of Resources and Lessons Learned -- Part II: Learning from Successful Innovation Regions -- 6. Bangalore Innovation System -- 7....

1. Marketing Communications and Brand Development - An Introduction -- 2. The Progress of Destination Brand Marketing in Emerging Economies: The Case of ASEAN -- 3. Nation Branding as a Strategic Approach for Emerging Economies: The Case of UAE -- 4. Bank Brand Avoidance - Perspectives from...

Chapter 1: Promoting Environmentally Friendly Behaviours in Emerging Markets: An Urgent Need (Nguyen) -- Chapter 2: The Green Consumers in Emerging Markets: Who are They? (Yadav) -- Chapter 3: Green Food Consumption in China (Dang) -- Chapter 4: Key Determinants of Green Purchase Behaviour in...

1. Marketing Communications and Brand Development in A Changing World – Introduction, Issues and Perspectives -- 2. SMEs Adoption of Artificial Intelligence-Chatbots for Marketing Communication: A Conceptual Framework for an Emerging Economy -- 3. Integration of Augmented Reality (AR) and...

Part 1: Public Sector Marketing Communications and Brand Management -- Chapter 1: Introduction to Public Sector Marketing Communications in Africa -- Chapter 2: Public Sector Branding in Africa: Some Reflections -- Chapter 3: Marketing Communications Strategies for Public Transport Organisations...

Ch. 1: What is Disintermediation Economics: An introduction (Psarrakis) -- Part A: Disintermediation in Microeconomics -- Ch. 2: Distributed Ledger Economics: Organizations, Incentives and Strategy (Psarrakis) -- Ch. 3: Economics of Smart Contracts: Efficiency and legal challenges...

Chapter 1. Introduction to Feedback Economics -- Part I: Macroeconomics -- Chapter 2. Get Started with Macro Modeling -- Chapter 3. Equilibrium, Instability, Growth and Feedback in Economics -- Chapter 4. Accounting System Dynamics Modeling of Money Stock as Debts: Theory and Case Analysis of...

1 Einführung -- 2 Klassik-Neoklassik -- 3 Einkommen-Ausgaben-Modell -- 4 IS-LM-Modell -- 5 Blinder-Solow-Modell -- 6 Mundell-Fleming-Modell -- 7 Neoklassische Synthese -- 8 Arbeitslosigkeit und Inflation: Phillips-Kurven. .