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Enabling the Internet of Value : How Blockchain Connects Global Businesses
Vadgama, Nikhil (ed.); Xu, Jiahua (ed.); Tasca, Paolo (ed.) - 2022
Part I: Defining the Internet of Value 1 -- Chapter 1. Defining the Internet of Value -- Part II: How DLT will evolve in the Future 13 -- Chapter 2. Blockchains, DLTs and the Future of Payments 15 -- Chapter 3. Consensus: Proof of Work, Proof of Stake and Structural Alternatives. Part III: The...
Persistent link: https://www.econbiz.de/10012814743
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Online Shopping Intentions : Antecedents and Moderators of Shopping Intention Formation in New Fields of E-Commerce
Fota, Anne - 2022
In this book, the drivers and barriers that motivate or inhibit consumers to participate in e-commerce are investigated, differentiating between the e-commerce subareas of cross-border e-commerce, voice-commerce, conversational-commerce and rental-commerce. This specification is both...
Persistent link: https://www.econbiz.de/10013199052
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
Martínez-López, Francisco J. (ed.);  … - International Conference on Research on National Brand … - 2022
This proceedings volume highlights the latest research presented at the 9th International Conference on Research on National Brand & Private Label Marketing (NB&PL2022). The topics covered include: retailing, private label portfolio and assortment management, private label pricing and promotion,...
Persistent link: https://www.econbiz.de/10013203512
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Ecommerce Reimagined : Retail and Ecommerce in China
Gai, Sharon - 2022
This book offers a practical guide to Chinese ecommerce markets for businesspeople and scholars. China represents a $5.6 trillion retail market, with the highest ecommerce penetration rate in the world. Due to the COVID-19 pandemic, brands are investing more in growing online sales. Written from...
Persistent link: https://www.econbiz.de/10013170806
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Intelligent Retail : Die Zukunft des stationären Einzelhandels
Heinemann, Gerrit - 2021
Vom stationären Einzelhandel zum Intelligent Retail -- Bedrohungen des stationären Handels -- Intelligent Retail … -- Beispiele für stationären Einzelhandel der Zukunft -- Risiken für Intelligent Retail. …Dieses Buch zeigt dem stationären Einzelhandel einen Weg auf, wie er sich nach Corona neu erfinden kann, um gegen die …
Persistent link: https://www.econbiz.de/10012615706
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Smartphone Apps im Einzelhandel : Einsatzmöglichkeiten, Praxisbeispiele & Herausforderungen
Wohllebe, Atilla; Wolter, Nina - 2021
für den Einsatz im stationären Einzelhandel. Dieses essential bietet mit einem Überblick ausgewählter Einsatzmöglichkeiten … Einsatzmöglichkeiten. Der Inhalt Einzelhandel im Wandel Smartphone & App Markt im Überblick Nutzerpräferenzen und -typen Funktionen … Marketing-, Vertriebs- und Innovationsverantwortliche im Einzelhandel, E-Commerce und angrenzenden Branchen Die Autoren Atilla …
Persistent link: https://www.econbiz.de/10012803919
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Link Technology to Your Long-Term Business Goals : How to Use Technology to Mobilize Your People, Strategy and Operations
Praz - 2022
Part 1: People -- Chapter 1: Teams and Divisions -- Chapter 2: Hiring -- Chapter 3: Upskilling -- Chapter 4: People Management -- Chapter 5: Rewards and Recognition -- Chapter 6: People Processes -- Chapter 7: Rituals -- Part 2: Strategy -- Chapter 8: OKR Review -- Chapter 9: Setting up OKRs --...
Persistent link: https://www.econbiz.de/10013275863
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Understanding Cybersecurity Law in Data Sovereignty and Digital Governance : An Overview from a Legal Perspective
Lukings, Melissa; Habibi Lashkari, Arash - 2022
Chapter 1. Data Sovereignty -- Chapter 2. Digital Governance -- Chapter 3. Conflicts of Law -- Chapter 4. Technical Complexities -- Chapter 5. Comparative Legal Strategies -- Chapter 6. Emerging Topics in Data Sovereignty and Digital Governance.
Persistent link: https://www.econbiz.de/10013406959
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Omni-personal Luxury : How to Transform your Luxury Business for the Digital Age
Schmitt, Rebecca; Rossi, Arnaud; Bensoussan, Albert - 2022
1: Introduction: the future of luxury -- 2: The industry is special -- 3: Cautious Steps towards Digital -- 4: Customer Centricity is Key -- 5: Digital Transformation of the Omni-personal Customer Journey -- 6: How To Go Omni-personal -- 7: Conclusion: Embark on Your Journey to the Omni-personal...
Persistent link: https://www.econbiz.de/10012814657
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Global Technology Management 4.0 : Concepts and Cases for Managing in the 4th Industrial Revolution
Datta, Pratim Milton - 2022
Introduction -- Section I. Understanding the Emerging 4IR World -- Chapter 1. The Road to 4IR (4th Industrial Revolution) -- Chapter 2. Managing in the 4IR world -- Chapter 3: Business Concepts in Globalization -- Section II: 4IR Strategy and Analytics -- Chapter 4. Strategizing using Technology...
Persistent link: https://www.econbiz.de/10013202317