Wirtschaft im Wandel - Corporate Purpose ist kein Marketing Buzz -- Die Effekte von Corporate Purpose -- Der Einsatz von Corporate Purpose (Purpose-basierter Unternehmensaufbau, Purpose-gestützte Differenzierung, Purpose-zentrierte Transformation, Individuelle Purpose-Situationsanalyse -- Der...

The book deals with the subsidies of air transport. It shows which subsidies are used to promote air transport and how the subsidies influence the various segments of air transport. The types of subsidies dealt with correspond to the OECD's delimitation. In addition to tax breaks and transfers,...

1. Introduction -- 2. Changing Role of Banks in the Financial System -- 3. Defining a Business Model in Banks -- 4. Identification of Business Models -- 5. Bank Business Models and Financial Stability Assessment -- 6. Business Models, Ownership, Organisational Structures and Size -- 7. Migration...

This book presents a list of emerging and established companies which have a strong belief in the digital economy and elaborate their unique digital innovations. The companies selected for this book are from a variety of industries, including both Chinese and international leading technology...

This book compiles the current state of knowledge on omnichannel retailing, a new concept in which all sales and interaction channels are considered together, and which aims to deliver a seamless customer experience regardless of the channel. It highlights case studies and examples related to...

This book provides an interdisciplinary account of how technological advances - mainly in the domains of energy and transportation - contribute to the transformation towards a more sustainable economic system. Drawing on methods from engineering, the management sciences and economics, which it...