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Success in the Bottom of the Pyramid Market in Africa : The Case of Multinational Pharmaceutical Companies
von Carlowitz, Philipp - 2020 - 1st ed. 2020.
This book presents an empirical investigation of the efforts that multinational pharmaceutical companies take in order to find a business model that allows for a profitable access to the Bottom of the Pyramid (BoP) markets. The Bottom of the Pyramid in Africa is frequently mentioned as an...
Persistent link: https://www.econbiz.de/10012399933
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Digitale Transformation von Dienstleistungen im Gesundheitswesen VII : Impulse für die Pharmaindustrie
Pfannstiel, Mario A. (ed.); Da-Cruz, Patrick (ed.);  … - 2020
Unternehmensrecruiting in der Pharmaindustrie -- Potenziale und Trends der Digitalisierung in der Pharmaindustrie im Kontext von E …Die Pharmaindustrie erfährt durch die digitale Transformation gegenwärtig einen großen Entwicklungsschub. Verkäufer von …
Persistent link: https://www.econbiz.de/10012402836
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The Healthcare Value Chain : Demystifying the Role of GPOs and PBMs
Burns, Lawton R. - 2022
Chapter 1: Introduction to the value chain -- Chapter 2: Introduction to the intermediaries in the healthcare value chain -- Chapter 3: Overview of GPOs -- Chapter 4: History of GPOs (co-authored with David Cassak) -- Chapter 5: Performance of GPOs -- Chapter 6: Analysis of Specific GPO Issues...
Persistent link: https://www.econbiz.de/10013414556
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Globale Pharmaindustrie - quo vadis? : Daten, Hintergründe und Analysen - eine Branchenbewertung
Watzek, Georg - 2022 - 2., aktualisierte und ergänzte Auflage
-- Wirtschaftliche Analyse der Pharmaindustrie -- Ökonomische Randbereiche der Pharmabranche -- Derzeitiger Stand der … Pharmaindustrie -- Resümee. …
Persistent link: https://www.econbiz.de/10013192327
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Erfolgreich im Pharma-Marketing : wie Sie Ärzte, Apotheker, Patienten, Experten und Manager als Kunden gewinnen
Umbach, Günter - 2022 - 4., aktualisierte Auflage
Werden Sie von diesem Buch profitieren? Ja, insbesondere wenn Sie im Marketing oder Produktmanagement der Arzneimittel …
Persistent link: https://www.econbiz.de/10013386098
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Global Innovation and Economic Value
Kumar, Vijay; Sundarraj, R. P. - 2018
Facets of Innovation -- The economic impact of innovation -- Monetizing Innovation -- The societal value of … pharmaceutical innovation -- The value of disruptive innovations -- The economics of creative destruction. …This book attempts to capture innovation outcomes. The intent is on a holistic assessment of value creation by …
Persistent link: https://www.econbiz.de/10013341708
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ERP Adoption in Organizations : The Factors in Technology Acceptance Among Employees
Shibly, Hamidur Rahaman; Abdullah, A. B. M.; Murad, Md. … - 2022
of enterprise-level technological innovation, allowing organizations to create a work environment conducive to individual …
Persistent link: https://www.econbiz.de/10013368523
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Personalized Medicine as Innovation : What Can Germany Learn from the USA
Kichko, Katharina - 2019 - 1st ed. 2019
Katharina Kichko supports the first Personalized Medicine learnings as she provides an approach overview in general as well as reimbursement and regulatory policies in particular. In focus stays analysis of the current Personalized Medicine in the U.S. and Germany as well as its preconditions...
Persistent link: https://www.econbiz.de/10012398884
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Economic Systems of Innovation in the Arab Region
Nour, Samia Mohamed - 2016
"The emphasis on proper institutional settings as a requirement for innovation and the systematic comparative study of … and inclusive economies, and how knowledge transfer and innovation and technology play a crucial role." - Jacques van der … characteristics, constraints, and implications of the region's systems of innovation. Do these systems even exist in the Arab region …
Persistent link: https://www.econbiz.de/10012698666
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Die KI-Entscheidung : Künstliche Intelligenz und was wir daraus machen
Krüger, Sven - 2021
Innovationssturm -- Der Hype, die Medien und die Angst -- Was ist KI und was nicht -- Ein Dutzend Mal KI in der Anwendung -- Künstliche Superintelligenz -- Wie lange noch bis zur Singularität -- Ersetzt KI die Menschen? -- Updates – Generation Z -- Chatbots -- KI und Verantwortung -- Wie es...
Persistent link: https://www.econbiz.de/10012660148