Wettbewerbsvorteil für kleine und mittlere Unternehmen darstellen. Viele Betriebe konzentrieren sich jedoch auf die externe Kommunikation …, während die interne Kommunikation vernachlässigt wird. Vor diesem Hintergrund gibt die vorliegende leitfaden …-gestützte Interviewstudie einen Einblick in den Status quo und die Entwicklungsperspektiven der internen Kommunikation. Als ein Ergebnis kann …

Chapter 1. Trends of Emerging Technologies in the Fashion Product Design and Development Process (Young-A Lee … Technology in Apparel Design: A Case of “Plaid Waltz” (Seoha Min and Hye Young Kim). …This book offers cutting-edge knowledge on various design and product development related technologies, and …

Chapter 1. Interview with Manfred Broy and Walter Brenner About Design Thinking and Requirements Engineering -- Chapter … 2. Combining Design Thinking and Software Requirements Engineering to Create Human-centered Software-intensive Systems … -- Chapter 3. From Design Thinking in Software Engineering to Digital Design as a New Profession -- Chapter 4. The Hybrid Model …

1 Introduction -- 1.1 Introduction -- 1.2 Background to Design Thinking for new Business Contexts -- 1.3 Structure of … Content -- 1.4 Using the Book: A Reader’s Guide -- 2 Evolution of the Relationship Between Design and Business Activities -- 2 ….1 Introduction -- 2.2 Design Thinking and Design[ing] -- 2.3 Design Thinking and Business Planning Activities -- 2.4 Design Thinking …

Chapter 1. A Humanistic and Creative Philosophy of Design -- Part 1. Value Creation in Virtual Innovation Spaces …. Dancing With Ambiguity Online: When Our Online Actions Cause Confusion -- Chapter 4. Design Thinking for Digital … Transformation: Reconciling Theory and Practice -- Chapter 5. Experiences of Facilitating Virtual Design Thinking: Theoretical …

Innovation, Kommunikation und Embodied Design: neue Wege im kreativen Denken und Handeln -- Embodied Design im … neue Wege beschreiten wollen. Der Inhalt • Innovation, Kommunikation und Embodied Design: neue Wege im kreativen Denken und … praktische Vorgehen im Embodied Design, Methoden, Hilfsmittel und Stolpersteine. …

analysis, industry 4.0 and artificial intelligence, circular supply chain and sustainable design, and other basic theories and …

This edited collection presents state-of-the-art reviews of the latest developments in multisensory packaging design … understanding of the human senses, as well as new technologies, will transform the way in which we design, interact with, and … -- Chapter 3: Food imagery and transparency in product packaging -- Chapter 4: The role of typeface in packaging design …