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International Strategic Management of Brands and Online Firms : Essays on Perceived Brand Globalness, Endorsed Branding, and E-Commerce Firms' Internationalization
Sinning, Carolina - 2022
Introduction -- Literature Review and Research Gaps -- Structure and Contribution of the Studies -- Further Remarks -- Introduction -- Conceptual Framework -- Hypothesis Development -- Empirical Study -- Discussion and Implications -- Limitations and Further Research -- Introduction --...
Persistent link: https://www.econbiz.de/10013270886
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Marketization : Theory and Evidence from Emerging Economies
Roy Chaudhuri, Himadri (ed.); Belk, Russell W. (ed.) - 2020 - 1st ed. 2020.
globalization that affects emerging markets so profoundly. This well-crafted research book is a valuable addition to the sparse …
Persistent link: https://www.econbiz.de/10012399464
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Die Entstehung des modernen Konsums : Entwicklungslinien von 1750 bis heute
Wallaschkowski, Stephan - 2019
Dieser Band beschreibt die Entwicklung der modernen Konsumgesellschaft von ihren Anfängen in den vorindustriellen Gesellschaften des 17./18. Jahrhunderts bis heute. Stephan Wallaschkowski zeigt auf, wie sich die industrielle Revolution und der fortschreitende Konsumwandel im Sinne einer steten...
Persistent link: https://www.econbiz.de/10012401741
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Megatrends in International Business : Examining the Influence of Trends on Doing Business Internationally
Batas, Spiros (ed.); Kuivalainen, Olli (ed.);  … - AIB-UKI Conference <47., 2021, Online> - 2022
academic work has been published in journals such as Journal of International Business Studies, Journal of World Business … Review, Journal of World Business, International Business Review, Journal of International Management, Journal of Business … perspectives on international business, Consulting editor for Journal of World Business and Associate editor for Transnational …
Persistent link: https://www.econbiz.de/10013170819
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The Global Gambling Industry : Structures, Tactics, and Networks of Impact
Nikkinen, Janne (ed.); Marionneau, Virve (ed.);  … - 2022 - 1st ed. 2022.
The gambling industry’s corporate structure in a partially liberalised market -- State-owned gambling operation in global competitive environment -- The establishment and strategies of gambling providers in French-speaking Africa: the case of Pari Mutuel Urbain (PMU) -- Where does the gambling...
Persistent link: https://www.econbiz.de/10013167267
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The Theory and Application of Multinational Corporate Governance
Runhui, Lin; Chen, Jean Jinghan - 2022
innovation, playing a pivotal role in the world economy and the global technological revolution. However, MNEs are also often … COVID- 19 runs rampant across the world, populism and deglobalisation have resurged, and protectionism and unilateralism are … exerting negative impacts on the world economy. Achieving sustainable development in this context is a test of a company …
Persistent link: https://www.econbiz.de/10012819071
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The National Implementation of International Norms : Transnational Networks and Local Content Policy
Crowley-Vigneau, Anne - 2022
internationalization? -- 5. The international norm on world-class universities and its Russian implementation -- 6. The international norm …
Persistent link: https://www.econbiz.de/10013040839
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Resilience in a Digital Age : Global Challenges in Organisations and Society
Matos, Florinda (ed.); Selig, Paulo Maurício (ed.);  … - 2022
of the world's leading experts on resilience explore the issue and discuss possible answers to these questions. The …
Persistent link: https://www.econbiz.de/10013040880
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Digitalization Cases Vol. 2 : Mastering Digital Transformation for Global Business
Urbach, Nils (ed.); Röglinger, Maximilian (ed.);  … - 2021 - 1st ed. 2021.
This book presents a rich compilation of real-world cases on digitalization, aiming to share first-hand insights from …
Persistent link: https://www.econbiz.de/10012655238
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Big data analysis on global community formation and isolation : sustainability and flow of commodities, money, and humans
Ikeda, Yuichi (ed.); Iyetomi, Hiroshi (ed.);  … - 2021 - 1st ed. 2021.
people, using a network science approach to obtain differing views of globalization and to clarify the facts on isolation of … communities. Globalization reduces international economic inequality, i.e., it allows emerging countries to catch up while it … be resolved? At the same time, the reduction of biocultural diversity caused by globalization needs to be avoided. What …
Persistent link: https://www.econbiz.de/10012585326