-Chapter 1: Introduction -- Chapter 2: Literature review -- Chapter 3: Product and supply chain integration -- Chapter 4: Production system and supply chain integration -- Chapter 5: Quality management and manufacturing network -- Chapter 6: Risk management of manufacturing multinational...

Some Challenges Encountered in Value Creation and Capture -- Part I Preparation -- Introduction to Systems Research and Systemic Reasoning -- Evolution of a Market of Free Competition: A Symbolic Approach -- Axiomatization of the Resource View: The Firm and Markets -- Evolution of Resources: An...

Chapter 1: Performance Management as Part of the Corporate Strategy -- Chapter 2: Performance in Procurement and Supply Management -- Chapter 3: Performance Management in Operations Management -- Chapter 4: Strategic Management Tools and Excellence Models -- Chapter 5: Strategic Management...

Part I Understanding Market Competition -- 1. Managing Brands in Competitive Marketplaces -- 2. Branding Decisions -- 3. Brand Positioning and Value Creation -- Part II Managing Brands -- 4. Branding Strategy -- 5. Brand Portfolio Management -- 6. New Trends in Brand Management -- 7. Branding in...

Overview over Formal management systems, intrinsic CSR, and the role of culture in management -- Honourable Merchants as a Role Model for Responsible Leadership. History and Perspectives -- Company Case Study 1 - To (crafts)man up: how Swiss SMEs cope with CSR in harsh times -- Company Case...

Notwendigkeit der Transformation -- Qualitative Analyse des Einkaufsumfeldes -- Quantitative Analyse (Audit) -- Analyse des Unternehmensumfeldes -- Analyse des Marktumfeldes -- Transformation des Einkaufs -- Entwicklung und Umsetzung einer Vision, Mission, Strategie für den Einkauf --...

Part I: The Concepts and Theories Behind Innovative Strategy Design -- Part II: A Structured Approach to Strategy Development -- Part III: Laying the Foundation for a Successful Strategy -- Part IV: Iteratively Developing the Business Model Underlying the Strategy -- Part V: Exposing the...

Chapter 1: Business Ethics -- Chapter 2: Environmental Fraud -- Chapter 3: Improper Competitive Advantage -- Chapter 4: The Age of Green -- Chapter 5: The Automotive Industry Under Suspicion -- Chapter 6: Dieselgates – VW, FCA, Renault, and PSA -- Chapter 7: Not a “Privilege”:...

This book provides practitioners with a basic understanding of strategy and the process of strategic management. Using academic foundations and best practices from business life, the authors present the most important strategy tools and how they interact. The book gives a concise overview over...