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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
Martínez-López, Francisco J. (ed.);  … - International Conference on Research on National Brand … - 2022
This proceedings volume highlights the latest research presented at the 9th International Conference on Research on National Brand & Private Label Marketing (NB&PL2022). The topics covered include: retailing, private label portfolio and assortment management, private label pricing and promotion,...
Persistent link: https://www.econbiz.de/10013203512
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Future of Work and Business in Covid-19 Era : Proceedings of IMC-2021
Subudhi, Rabi Narayan (ed.); Mishra, Sumita (ed.);  … - International Management Conference <2021, Bhubaneswar> - 2022
Cryptocurrency Response to Covid-19: A Test of Efficient Market Hypothesis -- Business Revolution in Post Covid Era: An Evolving Economy Outlook -- Green Accounting in India as a Measure of Attaining Sustainable Development Goals.
Persistent link: https://www.econbiz.de/10013176822
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Advances in Digital Marketing and eCommerce : First International Conference, 2020
Martínez-López, Francisco J. (ed.);  … - 2020 - 1st ed. 2020.
commerce characteristics and their impact on user behavior, social branding, business model, user privacy, and more. …
Persistent link: https://www.econbiz.de/10012399439
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Challenges and Solutions in the Digital Economy and Finance : Proceedings of the 5th International Scientific Conference on Digital Economy and Finances (DEFIN 2022), St.Petersburg...
Rumyantseva, Anna (ed.); Plotnikov, Vladimir (ed.);  … - International Scientific Conference on Digital Economy … - 2022
Circulation of Digital Currencies in the Countries of the Modern World -- Chapter 24. Socio-economic Factors Determining the … Simulation Models of Railway Transport Polygons -- Chapter 38. Development of a GIS Model "World Heritage" to Assess the Tourist … and Recreational Potential of the Territory -- Chapter 39. World Labor Market: The Influence on State Economic Security …
Persistent link: https://www.econbiz.de/10013431291
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Digital Economy and New Value Creation : 15th International Conference on Business Excellence, ICBE 2021, Bucharest, Romania, March 18-19, 2021
Busu, Mihail (ed.) - International Conference on Business Excellence <15., … - 2022
This book constitutes a selection of the best papers from the 15th International Conference on Business Excellence, Digital Economy and New Value Creation, ICBE 2021, held in Bucharest, Romania, in March 2021. This book is a collection of research findings and perspectives related to the digital...
Persistent link: https://www.econbiz.de/10013349720
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The Classical Liberal Case for Privacy in a World of Surveillance and Technological Change
Berg, Chris - 2018
How should a free society protect privacy? Dramatic changes in national security law and surveillance, as well as … technological changes from social media to smart cities mean that our ideas about privacy and its protection are being challenged … like never before. In this interdisciplinary book, Chris Berg explores what classical liberal approaches to privacy can …
Persistent link: https://www.econbiz.de/10012396892
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Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
Semerádová, Tereza (ed.); Weinlich, Petr (ed.) - 2022
1. The Broad and Narrow Definition of E-Commerce -- 2. Evaluative Framework for Digital Competitiveness -- 3. Website-Centric Shoping Experience -- 4. Socially Responsible Online Marketing- 5. Algorithms – the New Leaders of the Advertising Market -- 6. The Credibility of Online...
Persistent link: https://www.econbiz.de/10012814777
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Omni-personal Luxury : How to Transform your Luxury Business for the Digital Age
Schmitt, Rebecca; Rossi, Arnaud; Bensoussan, Albert - 2022
1: Introduction: the future of luxury -- 2: The industry is special -- 3: Cautious Steps towards Digital -- 4: Customer Centricity is Key -- 5: Digital Transformation of the Omni-personal Customer Journey -- 6: How To Go Omni-personal -- 7: Conclusion: Embark on Your Journey to the Omni-personal...
Persistent link: https://www.econbiz.de/10012814657
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The Digital Journey of Banking and Insurance, Volume III : Data Storage, Data Processing and Data Analysis
Liermann, Volker (ed.); Stegmann, Claus (ed.) - 2021 - 1st ed. 2021.
Part I. Big Data and Special Databases -- Chapter 1. Data Lineage -- Chapter 2. Digitization and MongoDB – The Art of …
Persistent link: https://www.econbiz.de/10012655215
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Data Governance for Managers : The Driver of Value Stream Optimization and a Pacemaker for Digital Transformation
Bollweg, Lars Michael - 2022
, and the advantages and disadvantages are discussed in order to identify digitization potential, implement it in the …
Persistent link: https://www.econbiz.de/10013199054