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Strategisches Flughafenmanagement : Positionierung und Wertschöpfung von Flughafentypen
Trumpfheller, Michael (contributor) - 2006
inhaltsorientierten Arbeitsfelder des strategischen Flughafenmanagements -- Exemplarischer Vergleich ausgewählter deutscher Flughäfen mit …Flughäfen sehen sich durch Umbrüche bei den Fluggesellschaften, wie z.B. Allianzbildung und No-Frills-Markt, mit neuen … des strategischen Managements und unterscheidet die Flughafentypen Hub-Flughafen, O&D-Flughafen und Low-Cost-Flughafen …
Persistent link: https://www.econbiz.de/10013516614
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Understanding the Lean Enterprise : Strategies, Methodologies, and Principles for a More Responsive Organization
Chiarini, Andrea (ed.); Found, Pauline (ed.);  … - 2016
This publication is in collaboration with the University of Buckingham and is the result of a combined research and review process carried out by the three Editors who belongs to the University of Ferrara, Italy, the University of Buckingham, UK and Swansea University, UK. The book deepens the...
Persistent link: https://www.econbiz.de/10012397804
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Strategic International Management : Text and Cases
Morschett, Dirk - 2015 - 3rd ed. 2015
A compact overview of the most relevant concepts and developments in International Management. The various strategy concepts of internationally active companies and their implementation in practice are the core of this book. The authors describe the particularities of international value chain...
Persistent link: https://www.econbiz.de/10012402014
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Employee Engagement in Media Management : Creativeness and Organizational Development
Georgiades, Stavros - 2015
This book explores a major media management topic on the basis of case study research conducted in European, US and Brazilian media companies. More specifically, it examines the dynamics of employee engagement, aiming at organizational development through change. The book contemplates the...
Persistent link: https://www.econbiz.de/10012402055
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Adoption of Innovation : Balancing Internal and External Stakeholders in the Marketing of Innovation
Brem, Alexander - 2015
This edited volume brings together academics from both innovation and marketing fields to explore the additional value for companies that can be generated with the innovations in marketing and the marketing of innovations. If ideas need to reach the marketplace, then marketing strategies,...
Persistent link: https://www.econbiz.de/10012402077
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Strategy Tools as Symbolic Objects in Managerial Language Games : Toward a Radical Constructivist Process Perspective
Djurić, Dragan - 2015
Dragan Djuri? looks at strategy tools from a process-ontological worldview as proposed by the Process Organization Studies discourse. Building on Wittgenstein's later philosophy he understands science and management as language games thereby developing a view of strategy tools as objects with...
Persistent link: https://www.econbiz.de/10012402088
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Management of Network Organizations : Theoretical Problems and the Dilemmas in Practice
Sroka, Włodzimierz (ed.); Hittmár, Štefan (ed.) - 2015
Effective management is crucial to the success of network organizations and can reduce the risk inherently associated with cooperative strategy. This contributed volume addresses the management of network organizations from both theoretical and practical perspectives, as well as an international...
Persistent link: https://www.econbiz.de/10012402161
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Strategisches Management von Medienunternehmen : Einführung in die Medienwirtschaft mit Case-Studies
Friedrichsen, Mike - 2015 - 2., aktualisierte Aufl. 2015
des Institute for Media Business (IMB) in Berlin. Dr. Johanna Grüblbauer ist Senior Researcherin und stellvertretende …
Persistent link: https://www.econbiz.de/10012402163
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Wirtschaft des 21. Jahrhunderts : Herausforderungen in der Hightech-Ökonomie
Brühl, Volker - 2015 - 1. Aufl. 2015
Die Digitale Revolution führt zu tiefgreifenden Veränderungen in der Wirtschaft. Produktzyklen werden immer kürzer. Marktveränderungen vollziehen sich häufiger und schneller. Früher war dieses Phänomen auf Hightech-Sektoren beschränkt. Inzwischen sind fast alle Branchen davon betroffen....
Persistent link: https://www.econbiz.de/10012402182
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National Basketball Association Strategies : Business Expansions, Relocations, and Mergers
Jozsa, Frank P. - 2015
This Brief identifies and contrasts the groups of National Basketball Association (NBA) expansion franchises and of any teams that relocated from one metropolitan area or city to another from 1950 to 2013. It discusses historical differences and similarities in the teams’ markets and...
Persistent link: https://www.econbiz.de/10012402225