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This book examines business education from the perspective of the social sciences and humanities, specifically sociology and ethics. In particular, it offers the rare combination of liberal arts and business management education which is used to investigate how aspects of business education...
Persistent link: https://www.econbiz.de/10012402129
This book compiles the presentations and discussions from the international symposium “Beyond Global Capitalism” that … intended to make the reader aware that global capitalism, or globalism, has increased its power in recent years, bringing about … book identify theories and strategies for overcoming the worldwide problems that have been caused by global capitalism. The …
Persistent link: https://www.econbiz.de/10012402074
Persistent link: https://www.econbiz.de/10013521096
assessed by comparing it to other forms of capitalism. A brief enquiry is made into whether the "Social Market Economy", or …
Persistent link: https://www.econbiz.de/10013523037
This volume includes the full proceedings from the 1979 Academy of Marketing Science (AMS) Annual Conference held in … Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as … consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the …
Persistent link: https://www.econbiz.de/10012396677
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely … explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and …’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading …
Persistent link: https://www.econbiz.de/10012401964
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely … explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and …’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading …
Persistent link: https://www.econbiz.de/10012401965
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely … explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and …’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading …
Persistent link: https://www.econbiz.de/10012401966
This volume includes the full proceedings from the 2005 Academy of Marketing Science (AMS) Annual Conference held in … Tampa, Florida, entitled Marketing, Technology and Customer Commitment in the New Economy. It include papers aimed to create … awareness of the issues, trends, and advances associated with current global marketing challenges. Founded in 1971, the Academy …
Persistent link: https://www.econbiz.de/10012401967
This volume includes the full proceedings from the 2004 Academy of Marketing Science (AMS) Annual Conference held in … Vancouver, Canada, entitled Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty …. It include papers aimed to create awareness of the issues, trends, and advances associated with current marketing …
Persistent link: https://www.econbiz.de/10012401968