Integrating Holistic Marketing into the Stakeholder Management Approach (Mihaela Herciu and Claudia Ogrean) -- Chapter 23 …

This book challenges the roots and elements of the existing dominant paradigm of management, which can legitimize … a clear sense of purpose and a moral compass. Such a paradigm would result in a practice of management that is more … a major contribution to the field of management and will benefit academics, managers, and consultants working in the …

This book articulates and interconnects a range of research methods for the investigation of business management …

stakeholder management framework. This conceptual framework provides both a theoretical and practical management solution for re …Part I: Setting the Stage -- Part II: Gathering Evidence -- Part III: A Compass for Stakeholder Management …

articles from the Journal of Brand Management explores the complex relationships consumers tie with luxury, and the unique … characteristics of luxury brand management. Covering the segmentation of luxury consumers worldwide, the specificity of luxury … management, the role of sustainability for luxury brands and major insights from a customer point of view, Advances in Luxury …

of award winning performance in senior management roles in a multinational business. The author shows why non … management who may need convincing) Managing Corporate Responsibility in the Real World goes on to provide a fully integrated … your firm’s value chain and management principles before drawing up an action plan and set of performance criteria on which …

This book critically examines the planning, management, and operations of the world’s premier event for Para sport … discuss how the Paralympics are essentially different to the Olympics and what this means for their management. Managing the … account what has been learned from previous events. Including emergent models of best practice from event management, project …

’ of business schools in a variety of countries, the authors highlight the fact that the ‘industry’ of management education … distance learning and the risk of an academic-industry divide around knowledge produced by management research, The Future of … Management Education develops an analysis of business models and institution regulation. The two volumes cover the context of …

perspectives. Among the various areas and topics addressed are complexity and sustainable management, markets as complex adaptive … interest for academics and scholars in management, systems, computer science, engineering, and marketing … management -- Chapter 3 Innovation and Society - a systems perspective -- Chapter 4 Value Co-creation and requisite variety …

'Silicon Valley Approach' to management. The author begins the discussion by deliberating on the extent to which management … practice at some of Silicon Valley´s most dynamic firms. The author finds that the Chinese management models, in comparison … that no management model fails (or succeeds) every time. Skeptics can point to big bureaucratic firms that continue to …