Showing 1 - 10 of 50
Various psychographic traits that most directly influence consumers’ private label attitudes are the focal point of Stefanie Weiss’ investigation. The author develops a comprehensive profile of psychographic predictors of attitude and identifies ways of translating these insights into...
Persistent link: https://www.econbiz.de/10012819101
Sebastian Frericks examines, based on a qualitative content analysis, the factors that lead large German listed companies to downfall. He finds factors and motives uncared for as well as new interrelations between variables that can be used to develop a future-looking risk sensitivity based on a...
Persistent link: https://www.econbiz.de/10012396062
This book discusses the ways in which characteristics of innovative firms and innovative talents with core competence in Japanese, Korean, German, and American contexts are developed and nurtured, and compares innovative firms with a long history of business operations from these four countries....
Persistent link: https://www.econbiz.de/10012396113
Wilhelm Griga explores benefits of inpatriation, issues, remediation strategies, and factors influencing inpatriate assignment effectiveness to better fulfill individual and organizational demands. The author covers inpatriation theory and presents empirical research results on inpatriates from...
Persistent link: https://www.econbiz.de/10012396225
This book examines the linkage between central bank structure, central bank autonomy-with respect to setting its monetary policy goals, choosing its policy mechanisms, legal independence, and financial independence-and monetary policy, both in select benchmark countries and at a broader...
Persistent link: https://www.econbiz.de/10012396941
This book examines the everyday-life patterns of young adults under circumstances of vulnerability and precariousness. Its main focus is on the web of social relations that structure the everyday life of young people, for instance by providing resources and tools of solving problems, exerting...
Persistent link: https://www.econbiz.de/10012397127
Industrie 4.0 and the Internet of Things have been positioned on the international stage as important initiatives of a promising future: Who is dealing in data from the digital factory? Germany has its “Plattform Industrie 4.0”, China “Made in China 2025” and the USA the “Industrial...
Persistent link: https://www.econbiz.de/10012397649
This book presents tools for valuing and controlling corporate innovation. It combines a well-established theoretical framework with case studies at Siemens that illustrate the practice of valuing and controlling innovation and underline the strong link between theoretical concepts and practical...
Persistent link: https://www.econbiz.de/10012397692
This book connects a buying psychology driven by American beliefs and values with a company’s go-to market strategy, the goal being to sensitize readers to how the cultural values of a particular country or region can impact the business environment. The book also addresses the reasons behind...
Persistent link: https://www.econbiz.de/10012397923
Sandra Wolf develops a better understanding of the importance of clearly communicating family influence. She examines the efficacy of brand elements that signal family influence and that help external stakeholders to identify a family firm. An experiment with 543 students in Germany and...
Persistent link: https://www.econbiz.de/10012398055