The concept of customer loyalty has come to play an important role in established businesses. It is a well-known fact that a higher level of customer loyalty leads to greater company success. As a result, instruments of Relationship Marketing and the role played by trust and the creation of...

Neue Patientenklientel erwarten neue (Dienst-)Leistungen -- Gesundheitsregion Xundland Vils-Rott-Inn -- Das Ärztenetz MuM (Bünde) -- Kooperative Kundenorientierung – Erfolgsfaktor für die Zukunftssicherung von Gesundheitsnetzen -- Medis-Ärztenetz Medizinischer Versorgung in Südbrandenburg...