Herausforderungen in der Buchbranche -- Ökonomische Analyse der Buchbranche -- Marktübersicht und Marktentwicklung -- Wettbewerbsanalyse -- Konsumentenstruktur im deutschen Buchmarkt -- Wirtschaftlichkeit in der Buchindustrie -- Kulturelle Bedeutung des Lesens -- Management von Büchern --...

After the most recent financial crisis it has become clear that there exists a crisis also in economics as a science. The prevailing paradigms have failed to anticipate and to understand the financial crisis. New approaches are therefore needed. Of particular interest should be approaches that...

Management Summary -- Geschäftsidee und Geschäftsmodell -- Markt und Wettbewerb -- Produkt und Dienstleistung -- Marketing -- Unternehmen und Management -- Chancen und Risiken -- Finanzen und Wirtschaftlichkeit -- Umsetzungsplanung -- Stimmen aus der Praxis -- Businessplan-Fallbeispiele.

Einführung -- Grundlagen Industrie 4.0 -- Mögliche Veränderungen der System-Architekturen im Bereich der Produktion -- Anwendungsintegration im Zeitalter der Cloud -- Predictive Maintenance - Integration und Kommunikation im Automobilsektor.- IT-Sicherheit und Datenschutz. - Visualisierung...

This book presents an overview of corporate governance and risk management, analyzing their interdependence and particularly their relevance in banking. It discusses current trends in corporate governance, such as stakeholder management, financial performance and the cost of equity, compensation...

This book presents a rich compilation of real-world cases on digitalization, the goal being to share first-hand insights from respected organizations and to make digitalization more tangible. As virtually every economic and societal sector is now being challenged by emerging technologies, the...

As ‘disruption’ is currently becoming the new buzzword in boardrooms, this book advocates that the most striking opportunity for business today is making itself relevant to its stakeholders. By presenting a new route via innovative business models, a transformational corporate approach to...

‘Robert Crane's authors provide us with the kind of information we need. They do not limit themselves to present affairs, but also give us insight into the historical developments that helped to shape the present.’ -Geert Hofstede This book explores the way that culture and societal values...

A Comparative History of Commerce and Industry, Volume I offers a subjective review of how the cultural, social and economic institutions of commerce and industry evolved in industrialized nations to produce the institution we now know as business enterprise