In order to measure the dynamics of flow-performance relationships for a multi-domicile sample, Simon Weiler applies existing flow-performance research methods to a broad set of European equity (UCITS) funds and proves that major findings (performance-chasing behaviour and a convex...

Various psychographic traits that most directly influence consumers’ private label attitudes are the focal point of Stefanie Weiss’ investigation. The author develops a comprehensive profile of psychographic predictors of attitude and identifies ways of translating these insights into...

Dieses Buch unterstützt mittelständische Unternehmer und Führungskräfte dabei, den Prozess der Unternehmensintegration nach Unternehmenszukäufen erfolgreich zu meistern und beliebte Fallstricke zu vermeiden. Denn mit dem Abschluss des Kaufvertrags beginnt erst die eigentliche Arbeit....

Rechtliche und technische Grundlagen des Handels mit gebrauchter Software -- Ökonomische Analyse des Urheberrechts bei Software und des Erschöpfungsprinzips -- Das EuGH-Urteil vom 3.7.2012 zum Handel mit Gebrauchtsoftware.

Frank Wernitz entwickelt auf der Grundlage des Stakeholderansatzes ein holistisches Marketingkonzept, das die Berücksichtigung und Priorisierung der Stakeholderansprüche in einem konsistenten Managementansatz vereinigt. Am Beispiel der Ressortforschung zeigt der Autor, wie...

In this open access publication, the social cohesion of urban neighborhoods and their residents is examined, which is often viewed as vulnerable since increased mobility, individualization, wider socio-economic and demographic changes have fundamentally altered the basis for everyday social...

This proceedings volume presents the latest research from the worldwide mass customization & personalization (MCP) community bringing together new thoughts and results from various disciplines within the field. The chapters are based on papers from the MCPC 2017. The book showcases research and...

Claudia Lehmann explores service productivity from the providers, customer and operations perspective in the German airport industry using a solid empirical foundation. Available service productivity concepts, methods, measurements and their ability to overcome the emphasized problems are...

This book describes the results of a research project on compliance and organizational integrity, financed by the German government and conducted over the last three years. The book offers a theoretical framework and valid instruments for measuring the outcome of compliance management:...