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Exploring the Mechanics of Chronic Inflation and Hyperinflation
Barbosa, Fernando de Holanda - 2017
This book presents a theoretical framework to explain chronic inflation and hyperinflation. The roots of these two … phenomenon are a fiscal monetary regime in which money issues finance the public deficit. Chronic inflation is modeled by using … policy rule states that money is issued to finance the public deficit. The chronic inflation models take into account the …
Persistent link: https://www.econbiz.de/10012397107
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Markenimagekonfusion als Management-herausforderung : Zum Problem einer gedächtnisbasierten und Point of Sale induzierten verwirrenden Wahrnehmung von Marken
Weers, Jan-Philipp (contributor) - 2008
Markenimagekonfusion als Herausforderung an die Markenführung -- Theoretische Konzeption von Markenimagekonfusion und Wirkungen -- Die Markenumwelt am Point of Sale als Determinante von Markenimagekonfusion -- Empirische Untersuchung von Markenimagekonfusion -- Schlussbetrachtung und...
Persistent link: https://www.econbiz.de/10014014600
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Dynamik von Kundenerwartungen im Dienstleistungsprozess : Konzeptionalisierung und empirische Befunde
Richter, Mark - 2005
I: Gestaltung eines Erwartungsmanagements als Herausforderung für das Dienstleistungsmarketing -- 1. Bedeutung eines Erwartungsmanagements im Dienstleistungsbereich -- 2. Forschungsziele und Forschungsfragen -- 3. Gang der Untersuchung -- II: Schaffung einer theoretischen Basis für die...
Persistent link: https://www.econbiz.de/10014017021
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The Euro, Inflation and Consumer’s Perceptions : Lessons from Italy
Giovane, Paolo (contributor); Sabbatini, Roberto (contributor) - 2008
’s understanding of inflation, the correct assessment of the effects of the single currency, and the need for appropriate measures when …
Persistent link: https://www.econbiz.de/10013520950
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Big Players and the Economic Theory of Expectations
Koppl, Roger - 2002
Investment and all other economic actions depend on 'subjective' expectations. The problem is how to construct a theory … economics of F.A.Hayek, Koppl gives us such a theory. This includes a theory of 'Big Players', demonstrating that discretionary … economic theory, and connects with many other schools of economics including New Institutional Economics, Constitutional …
Persistent link: https://www.econbiz.de/10012054265
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Learning in Economic Systems with Expectations Feedback
Wenzelburger, Jan (contributor) - 2006
Persistent link: https://www.econbiz.de/10013520573
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Monetary Policy in Transition : Inflation Nexus Money Supply in Postcommunist Russia
Nikolić, Milan - 2006
This book explores the disastrous economic consequences of pseudo lending for pseudo reforms that occurred when the IMF, as a representative of the West, pretended to aid the transition economy of post-communist Russia through stabilization while the Russian government promised reforms
Persistent link: https://www.econbiz.de/10012054071
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Chinese Consumers : Exploring the World's Largest Demographic
Sethi, Ashok - 2019
“China is blazing the trail in technology, and this is transforming consumers and their lives profoundly at a pace that no other world region is experiencing. Deep understanding of Chinese consumers is therefore mission critical. Sethi provides a fascinating perspective based on his deep...
Persistent link: https://www.econbiz.de/10012395904
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Measuring Electronic Word-of-Mouth Effectiveness : Developing and Applying the eWOM Trust Scale
Weitzl, Wolfgang - 2017
Wolfgang Weitzl introduces a novel perspective for measuring consumer trust in eWOM by applying a rigid scale development process. In doing so, the research aims to set new methodical standards for developing reliable, valid and practicable research instruments. Most importantly, however, the...
Persistent link: https://www.econbiz.de/10012396188
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Brand Hate : Navigating Consumer Negativity in the Digital World
Kucuk, S. Umit - 2016
Marketing, Journal of Retailing and Consumer Services, Journal of Research for Consumers, Marketing Theory, and Technovation …
Persistent link: https://www.econbiz.de/10012398189