This book addresses the rapidly changing Business-to-Business (B2B) marketing communication landscape, in particular the shrinking of marketing budgets and the increasing demand for measurable results. Despite the rapid drop of print media usage, the authors suggest the need for increased...

This thought-provoking monograph analyzes long- medium- and short-term global cycles of prosperity, recession, and depression, plotting them against centuries of important world events. Major research on economic and political cycles is integrated to clarify evolving relationships between the...

This book examines the struggles of the Japanese economy over the last 30 years, analyzing in detail the formation of the huge economic bubble in the 1980s, its collapse at the beginning of the 1990s, and subsequent two decade long economic stagnation and chronic deflation, with the aim of...

This book examines the performance of the Brazilian economy since the Great Financial Crisis of 2007/2008 with focus on both the productive and financial dimensions, along with distributional and social issues. The book will bring to light the causes of the fast recovery over 2009-2010 as well...

Family reconstitution data: a cliometric view -- History of cliometrics -- Growth theories -- Cliometric approaches to war -- GDP and convergence in modern times -- Cliometrics and the great depression -- Financial Systems -- Cliometric approaches to international trade -- Time series -- The...

Historical Changes of the Japanese Economy -- Recovery Period (Reforms, Social and Political Changes, and Economic Policy) -- Rapid Economic Growth -- Results of the Rapid Economic Growth: Positive Effects -- Results of the Rapid Economic Growth: Negative Effects or Distortions -- Bubble Economy...

The US is slowly recovering from the aftermath of the burst of the 'new economy' bubble - which was one of the worst in monetary history. In this updated edition, Philip Arestis and Elias Karakitsos examine the causes and consequences of the burst of the 'new economy' bubble and investigate the...

Is democracy still the best political regime for countries to adapt to economic and technological pressures and increase their level of prosperity? While the West seems to have stagnated in an environment of political mistrust, increasing inequality and low growth, the rise of the East has shown...

This book examines why the differences in comparative economic development across the world have a geographical pattern. It argues that there is a missing component in the geography versus institutions debate, namely the role of culture and its impact either directly on development or indirectly...

Discussing the economics of entrepreneurship, this book views that it should establish a framework of analysis that integrates the understanding of the determinants and the effects of entrepreneurship and innovation without neglecting the functioning of the inducement mechanisms. For this...