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Instrumente des Kundenbindungsmanagements im mobilen Tourismus-Marketing -- Neue Dimension von mobilen Tourismusanwendungen durch … deutschsprachigen Raum -- Mobile Dienste für den Tourismus – Technischer Framework und exemplarische Instanziierung -- Fallbeispiele …Mobile Technologien revolutionieren den Tourismus, denn egal, ob während der Anreise oder vor Ort, kaum jemand will auf …
Persistent link: https://www.econbiz.de/10014425189
This book presents the foundations for the future of tourism in a structured and detailed format. The who-is-who of tourism intelligence has collaborated to present a definitive blueprint for tourism reflecting the role of science, market institutions, and governance in its innovation and...
Persistent link: https://www.econbiz.de/10012395925
This book explores the ontologies, epistemologies, methodologies, and methods that inform tourism qualitative research conducted either by Asian scholars or non-Asian scholars focusing on Asia. In addition to providing a platform for researchers to publish their qualitative journeys, it aims to...
Persistent link: https://www.econbiz.de/10012396215
This book focuses on cultures that shape contemporary Asian tourist experiences. The book consists of 10 chapters, which are organised into two themes: Collectivist Culture and Wellbeing. The chapters cover emerging forms of tourism (e.g., wedding and bridal photography tourism, roots/affinity...
Persistent link: https://www.econbiz.de/10012396216
Exploring the ambiguous relationship between fandom and consumer culture, this book provides a critical overview of fans, fan cultures and fan experiences in relation to the broader experience and transformation economy. Fans and Fan Cultures discusses key theoretical concepts concerning...
Persistent link: https://www.econbiz.de/10012396453
This book focuses on film tourism: the phenomenon of people visiting locations from popular film or TV series. It is based on a unique, Asian perspective, encompassing case studies from around the pan-Asian region, including China, Taiwan, India, Japan, South Korea, Thailand, Hong Kong,...
Persistent link: https://www.econbiz.de/10012396588
This book proposes measures to promote regional industrial development in East Asia from the perspective of three industries: agriculture, food, and tourism. The authors argue that for regional agriculture to develop, collaboration with the food industry is essential. Further, by linking...
Persistent link: https://www.econbiz.de/10012397427
Welfare rise, spatial mobility, and global information and communication channels (in particular, social media) have prompted the emergence of a specific booming and rapidly growing mobility industry all over the world, namely tourism. The tourist sector (including recreation and leisure...
Persistent link: https://www.econbiz.de/10012397579
This book employs an interdisciplinary, cross-sectoral lens to explore the collaborative dynamics that are currently disrupting, re-creating and transforming the production and consumption of tourism. House swapping, ridesharing, voluntourism, couchsurfing, dinner hosting, social enterprise and...
Persistent link: https://www.econbiz.de/10012398250
Tourism and the Built Environment -- Architectural Tourism in the Spatial and Temporal Urban Context -- Contemporary Architecture and the Destination Image -- Architectural Tourism and the Spectaculture.
Persistent link: https://www.econbiz.de/10014020435