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This title discusses the phenomenon of alcohol abuse as a behavioural disease and the associated costs. The author details alcohol’s status as a psychoactive drug; he notes, however, that in contrast to other psychoactive drugs, alcohol has been widely culturally accepted in Western countries...
Persistent link: https://www.econbiz.de/10012398270
Preface -- A Different Way of Looking at Consumption Behavior -- Stability of The Internal Structure of Consumption Expenditures -- Stability of The Internal Structure of Consumption Expenditure II: Interpretation and Further Analyses -- Effects of A Change In Expenditures For One Good on...
Persistent link: https://www.econbiz.de/10014017097
Preliminaries -- and Overview -- Demand Theory Under Review -- Quantile Regression: A Robust Alternative to Least Squares -- Analyses of Data from BLS Consumer Expenditure Surveys -- Description of Data Used from the Ongoing BLS Consumer Expenditure Surveys -- Stability of U.S. Consumption...
Persistent link: https://www.econbiz.de/10013521285
Spatial Monopsony -- Simple Static Monopsony -- Short-Run Spatial Monopsony -- Long-Run Spatial Monopsony -- Spatial Monopsony and the Gender Pay Gap -- Spatial Monopsony and Regional Differences in the Gender Pay Gap -- Dynamic Monopsony -- Simple Dynamic Monopsony -- A General Equilibrium...
Persistent link: https://www.econbiz.de/10013521339
This book is the first systematic exposition of advances in Kaiyu studies carried out by the author and his colleagues in Japan and other parts of Asia. Consumer shop-around behavior is referred to as Kaiyu in Japanese, a term widely used in several fields such as city planning, marketing, real...
Persistent link: https://www.econbiz.de/10012397031
Various psychographic traits that most directly influence consumers’ private label attitudes are the focal point of Stefanie Weiss’ investigation. The author develops a comprehensive profile of psychographic predictors of attitude and identifies ways of translating these insights into...
Persistent link: https://www.econbiz.de/10012819101
Wie führt man Kunden direkt zum Kauf? Indem man Kaufprozesse gezielt anstößt und auf dem Weg zum Abschluss die richtigen Impulse setzt. Denn allein der funktionale Nutzen eines Produkts, seine emotionalen Attribute oder ein sorgfältig designter Markenauftritt reichen bei weitem nicht aus, um...
Persistent link: https://www.econbiz.de/10012805674
Introduction to the experience logic: Key concepts and contents -- Part I: Theoretical contributions -- Experiential perspective in management literature: A systematic review -- Marketing in an experiential perspective: From "Goods and Service Logic" to "Experience Logic" -- Part II: Sectoral...
Persistent link: https://www.econbiz.de/10013256188
Part 1: Introduction of the Chinese Fashion Market -- Part 1.1: overview of the Chinese Fashion Market -- Part 1.2: Re-evaluating the Market Potential: a perspective of domestic fashion brands -- Part 1.3: Too big to lose: a perspective of global fashion brands in the Chinese market -- Part 2:...
Persistent link: https://www.econbiz.de/10013270838
The 2018 International Conference on National Brand & Private Label Marketing is a unique academic forum for presenting and discussing original and significant contributions from researchers around the world on marketing issues facing retailers, store brand managers and national brand managers....
Persistent link: https://www.econbiz.de/10013192306