Showing 1 - 10 of 35
Part I: Cruise Safety -- Part II: Cruise Design - Business Models, Destinations and Products -- Part III: Human Capital …This book addresses innovation management and product development in the cruise tourism industry. It explains how …-wide strategic challenge, and analyses the role of intangible reputational aspects of cruise experiences, as well as peripheral …
Persistent link: https://www.econbiz.de/10014019795
This book presents the full scope of Design Thinking in theory and practice, bringing together prominent opinion leaders and experienced practitioners who share their insights, approaches and lessons learned. As Design Thinking is gaining popularity in the context of innovation and information...
Persistent link: https://www.econbiz.de/10014018803
This book is an annual research report prepared by the cruise industry experts and scholars at home and abroad invited … by Shanghai International Cruise Business Institute based on the current development situations of the international … cruise industry, is an important part of the “X Book Series” of the Social Science Academic Press (China). This book consists …
Persistent link: https://www.econbiz.de/10012396116
G.1 China’s Cruise Industry in 2016-2017: Transformation, Upgrading and Steady Development -- G.2Ten Hot Spots of China …'s Cruise Industry Development during 2016-2017 -- G.3 Active Connection to "One Belt And One Road" Initiative to Enable The … Great-leap-forward Development of Shanghai Cruise Economy -- G.4 Development Process and Change of Cruise Industry in China …
Persistent link: https://www.econbiz.de/10013341693
The challenge for cruise operators is to come to terms with a changing world where the realities of the past are not … constant. This textbook presents a compendium of important issues that were discussed at the 2nd International Cruise …, problems and solutions for the cruise industry at a time when trading conditions were perceived to be highly volatile …
Persistent link: https://www.econbiz.de/10014015517
Despite representing a fairly small fraction of global tourism activity, the cruise sector has been experiencing a … steady growth rate over the last years. The 1st International Cruise Conference (ICC) and its proceedings documented here … underlying motivation behind this collection of works is to bridge the gap between cruise theory and practice, by providing a …
Persistent link: https://www.econbiz.de/10013521263
A. Cruise Destination Management and Sustainability -- B. Cruise Sector Image and Marketing Challenges -- C. Cruise … peer-reviewed papers, presented during the 3rd International Cruise Conference (Dubrovnik, Croatia), seeks to address those …
Persistent link: https://www.econbiz.de/10014016361
Increasingly, cruise operators are utilising information and communication technologies (ICTs) to improve service … challenges ICTs entail for both cruise operators’ back-offices and for cruisers’ consumption experiences. This book documents the … applicability of ICTs and mobile services in various aspects of cruise operations. Following a rigorous double-blind review, the …
Persistent link: https://www.econbiz.de/10014015573
Dieses erste deutsche Standardwerk zur „Wirtschaftsästhetik“ analysiert, wie Unternehmen Ästhetik und Kunst als Inspirationsquelle nutzen und als Werkzeug zur Wertschöpfung einsetzen. Im globalen Zeitalter hilft Kunst, Produkte und Manager zu inszenieren, Mitarbeiter zu motivieren und...
Persistent link: https://www.econbiz.de/10014015307