This book sets the agenda to turn behavioral economics, which has long been considered a subordinate discipline, into mainstream economics. Ghisellini and Chang expose the conceptual and empirical inadequacy of conventional economics using illustrations of real world decision-making in a dynamic...

This book is intended as a textbook for a course in behavioral economics for advanced undergraduate and graduate students who have already learned basic economics. The book will also be useful for introducing behavioral economics to researchers. Unlike some general audience books that discuss...

This book takes readers on a journey through the wide universe of bioethics, raising the following question: what is the proper attitude towards health, life, and death from the perspective of contemporary behavioral economics? Drawing on fields as diverse as economics, ethics, ecology, biology,...

This title discusses the phenomenon of smoking as a behavioural disease and the associated costs. The author details the consequences of smoking, in addition to the detrimental effects caused by second-hand tobacco smoke exposure as a health risk to children as well as to the general public. The...

“Steven Hail has coalesced disparate yet interdependent conceptualizations of real world phenomena in a brilliant and crucial way to produce a blueprint for sustainable prosperity. The book is essential reading for anyone searching for an alternative to the mainstream orthodoxy that has played...

This Palgrave Pivot offers comprehensive evidence about what people actually think of “nudge” policies designed to steer decision makers’ choices in positive directions. The data reveal that people in diverse nations generally favor nudges by strong majorities, with a preference for...

This book presents essential insights on environmental policy derived from behavioral economics. The authors demonstrate the potential of behavioral economics to drive environmental protection and to generate concrete proposals for the efficient design of policy instruments. Moreover, detailed...

Chapter 1 Introduction -- Chapter 2 Demand, Technology, and the Theory of the Firm -- Chapter 3 Introductory Game Theory and Economic Information -- Chapter 4 Behavioral Economics -- Chapter 5 Perfect Competition and Market Imperfections -- Chapter 6 Monopoly and Monopolistic Competition --...

Literature review and research gaps -- Empirical investigations: expectations as reference points, personality traits and their influence on reference point formation, managerial reference point formation -- Summary and discussion -- Outlook

Mit Blick auf die zunehmende globale Dynamik der Märkte stellt sich die Frage, welche alternativen Ansätze in die Finanzwissenschaften einfließen können, um die finanziellen Anpassungsstrategien der Akteure weitergehend zu gestalten. Andrea Hanisch erarbeitet eine handlungsökonomische...