Learn the skills you must master to assume leadership roles-creative directors, art directors, and advertising managers-on creative teams and in integrated branding campaigns for corporate clients. This book compares and contrasts the skill sets and responsibilities of creatives with those of...

The media now regularly feature breakthroughs on the influence of prenatal hormones on the brain and behavior, for instance the link to financial performance or risk management. Based on these findings and their own experiments, the authors present the Hormonal Quotient (HQ) as a scientific,...

Introduction -- I Cleopatra VII: Leveraging Difference -- II Isabella of Spain: A woman With Visions -- III Elizabeth I of England: Managing a Team of Men -- IV Catherine the Great: Leading Strategic Growth -- V Four Queens: Lessons in Career Development -- VI Four Queens: Lessons in Leadership.

A significant amount of German and French career agents are involved with international careers. Applying Bourdieu’s Theory of Practice, Matthias Walther compares the repatriation of German and French career agents into the external labor markets of their parent country career fields. A...

Karriere braucht Kommunikation -- Karriere braucht Selbstmarketing -- Karriere braucht Kontakte -- Karriere braucht Präsentation -- Karriere braucht Schlagfertigkeit -- Karriere braucht Führung -- Karriereentscheidende Situationen sicher bewältigen.

This book analyzes the emerging concept of diversity intelligence, which values the differences in employees without attempting to make everyone alike. Organization leaders need diversity intelligence to better interact with the changing demographics in America and the global economy, by...

“Drawing upon decades of her own research, Dr. Hughes provides human resource professionals with yet another useful lens to consider when designing interventions to support diversity and inclusion. Both practitioners and academics will find new ways to understand, describe and lead inclusive...

‘Understanding the dynamics of role modelling is an essential part of fostering a developmental culture at work or school. This book is packed with important information and insights based on cases and examples from various professional and cultural contexts, especially for those who want to...

Presenting a scientific exploration of personal branding and digital communication, this ground-breaking book aims to fill a gap between theory and practice. Describing how social media can increase brand profiles online, it explains basic terms before investigating the cultural context for...