This book explores recent developments in the theory, strategic perspective and international practice of corporate social responsibility. In particular it discusses the consequences of the economic slowdown apparent in many economies and the impact of changes in the regulatory environment. It...

Stärken und Schwächen von Unternehmerfamilien -- Klassische Konflikte: Vater und Sohn/Tochter, Geschwisterrivalitäten -- Bestandsaufnahme: Werte-, Ziele-, Rollenverständnis.- Richtungsentscheidungen: Loyalitäts- und Exit-Lösungen -- Familiencharta und Familientag -- Stabilität im...

Einleitung: Unternehmerfamilien – Stärken und Schwächen -- Einleitung: Unternehmerfamilien – Stärken und Schwächen -- Hindernisse, Stolpersteine, Barrieren -- Klassiker des Konfliktes -- Die Einstellung fehlt -- Übliche Reaktionsmuster -- Die Familienstrategie – der Weg zur starken...

Social media and ecommerce has an enormous impact in today's wine industry, particularly among the Internet-savvy millennial generation. This book analyzes new communication platforms used in digital wine marketing, allowing students and researchers to understand how both producers and consumers...

This book links research in wine marketing/management and wine tourism, offering international and multidisciplinary perspectives. Addressing the evolving nature of the wine tourism industry and market, the book brings in new research streams and technology advances such as; social media,...

Drawing on over 200 interviews and visits with winery owners, executives and managers from over 100 companies in five countries, industry experts across marketing and supply chain management examine successful marketing frameworks as they apply to growers, wineries, distributors and retailers

This book explores a fairly unique wine marketing topic by examining the role and historic function of Wine Queens and Wine Kings. The author charts the history of Wine Queens in Europe, the Americas and Asia, while also focusing on cases from Slovenia. The difference between Wine Queens and...