Showing 1 - 10 of 54
The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory approach it develops a model of how companies in technology intensive industries can improve the appropriation of the returns of their intangible technological assets with...
Persistent link: https://www.econbiz.de/10014014131
Chapter 1. Introduction -- Chapter 2. Technology Standards and Competition in the Mobile Industry by Kirti Gupta -- Chapter 3. Standard Setting Organizations and Competition Laws: Lessons and Suggestions from the United States by Donald E. Knebel -- Chapter 4. FRAND Commitments and Royalties for...
Persistent link: https://www.econbiz.de/10012692837
Using unique field research from across Asia, this book examines the real markets of illicit products that breach …
Persistent link: https://www.econbiz.de/10012396767
This book identifies the potential of intellectual property as a competitive asset for Latin American firms. The authors employ a cognitive approach that involves identifying why small firms are reluctant to register patents, resorting rather to alternative IP competitive strategies. This, in...
Persistent link: https://www.econbiz.de/10012398272
a range of multinational companies, including major research and development firms. It identifies gaps in IPR management …Chapter 1: Untangling the Intangibles: The Scope of IPR Management Research -- Chapter 2: From Tangibles to Intangibles …
Persistent link: https://www.econbiz.de/10012398315
Grundlagen der IP-Auditierung und -Zertifizierung -- Zwölf Gründe für die Auditierung und Zertifizierung -- Management und Prozesse des Geistigen Eigentums -- Bestandteile des Geistigen Eigentums -- Geistiges Eigentum und Arbeits-, Dienst-, Auftrags- und Kooperationsprozesse --...
Persistent link: https://www.econbiz.de/10014017168
Dieses Buch zeigt den Forschungsstand zum Management von geistigem Eigentum (Intellectual Property, IP) in Innovationskooperationen auf und systematisiert vorhandene Erkenntnisse. Auf der Basis von empirischen Projektanalysen erarbeitet Daniel Gredel eine Systematik für das IP-Management in...
Persistent link: https://www.econbiz.de/10014017900
Research methodology -- 4 Figures and trends in the academic research on counterfeiting and piracy -- 5 Content analysis and …, current and future research -- 7 Conclusion. …This book aims to identify, analyze, and systematize the available research on counterfeiting and piracy published over …
Persistent link: https://www.econbiz.de/10014017962
This book provides new insights into the economic impacts, strategic objectives and legal structures of an emerging branch of government incentives conditioned on meeting intellectual property-related requirements. Despite becoming more common in recent years, such incentives – ranging from...
Persistent link: https://www.econbiz.de/10014020301
Theoretischer und Empirischer Bezugsrahmen -- Rechtliche Grundlagen -- Qualitativ-empirische Untersuchung zu Defensive Publishing -- Quantitativ-empirische Untersuchung zu Defensive Publishing -- Zusammenfassung und Ausblick.
Persistent link: https://www.econbiz.de/10014015124