These days, managers have to be constantly aware of means of potential growth if they want to stay in the game. Competition from similar products, changing technology and increasing costs all play their part in putting pressure on firms to keep rethinking and expanding. Mergers are more and more...

A recent advertisement on British television made great play of the fact that there is no substitute in the business world for face‐to‐face contact. Two firms were vying for a contract and the winner was the one whose boss crossed the Atlantic to deal in person with the commissioning...

Purpose – To emphasize the importance of branding and the dangers in misunderstanding the consumers’ attitude towards brands. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings...

Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – Scans the top 400 management publications in the world to identify the most topical issues and latest...

Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – Scans the top 400 management publications in the world to identify the most topical issues and latest...

Purpose – To consider the motives for and expectations of mergers and acquisitions from various perspectives. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – There appears...

Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the...

Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the...

Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the...