Since EU accession the Hungarian dairy industry’s domestic market has generally expanded as turnover and consumption have both grown, but this has been increasingly due to cheap imports, while the purchase and sale of domestic products has been decreasing or stagnating (both in the...

The accession of Hungary to the European Union (EU) in 2004 was expected to lead to price convergence to the EU levels. The influence of national and EU policies on Hungarian producers and consumers is important as they were facing a new situation. Consumers’ welfare depends on the...

‘Consumer ethnocentrism’ is defined as consumers’ beliefs about the appropriateness or morality of purchasing domestic and foreign-made products. As a consequence of the influx of foodstuffs of dubious origin into Hungary and the increasing number of food scandals, demand for...

In the Hungarian food economy beer marketing remains something of an enigma. Based on a direct-question survey, focussing mainly on educated younger consumers, this article offers an overview of the most important characteristics of Hungarian beer consumption. It is important to stress that beer...