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~isPartOf:"Technology analysis & strategic management"
~person:"Brettel, Malte"
~person:"Coad, Alexander"
~type_genre:"Aufsatz in Zeitschrift"
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Alignment of market orientation and innovation as a success factor : a five-country study
Brettel, Malte
;
Oswald, Monika
;
Flatten, Tessa
- In:
Technology analysis & strategic management
24
(
2012
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10009710080
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