The European Single Market is an ongoing project that will continue to further develop and adapt to changing realities. Traditional economic activities, and the administrative rules governing them, face the challenge of adapting to developments that blur the dividing lines, for example, between...

E-commerce development gives impulse to the process of globalization by exceeding the barriers of the traditional commerce. An E-commerce site can be used by the firms and consumers having an Internet connection from all over the world. E-commerce has two main components: the...

When it comes to thinking about sales leadership these days, most executives just don't get it. Chief sales officers - and even chief executive officers, who recognize that the sales organization drives top-line growth - often have an incomplete notion of the CSO's job. Sure, they understand...

Both for potential customers and the loyal ones, Web Marketing determines the interactivity degree growth of commercial relationships. Marketing initiatives can be quickly launched and precisely focused on every part of customers’ database, created by means of the Permission Marketing...

The gradual disappearance of barriers from the path of labour resources at worldwide level has a great contribution to amplification of anomalies of labour market, especially in structure and level of occupation and unemployment. The fluctuations of labour demand at international level are...

Generalizing a reflection on strategy and controlling within the Romanian companies is rather recent. The environment changes and especially the changes in the nature and the dimensions of the markets due to the globalization and regulation put real questions for companies, generate a strategic...

The ability to redefine inter-firm relationships and processes, internet-enabled and other Business to Business (B2B) mechanisms facilitate the integration and management of inter- or intra-organisational business processes that produce value for customers. B2B e-commerce in supply chain...

The General Systems Theory is one of the most important points of view nowadays. Now, its concepts could be applied in a various number of sciences including Consumer Sciences. The complexity of the product, the different way in which it can be seen and also the exponentially diversifying...

The extraordinary impact of the information technology, everything that is or becomes „e”, puts its mark on the whole economic, social, cultural life of the mankind and virtually governs the whole modern world. In a world dominated by the small „e”, in a world that doesn’t stop talking...

The triumph of globalization brought the emergence of a new economy. ,,The new economy” is based on the information and telecommunication technology and Internet. It is a digital economy that recognizes the fundamental role of information. That is why firms seek to change their business models...