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~isPartOf:"The journal of brand management : an international journal"
~subject:"Relationship marketing"
~type_genre:"Sammelwerk"
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The journal of brand management : an international journal
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Special issue: Consumer brand relationships
Fetscherin, Marc
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2014
Persistent link: https://www.econbiz.de/10010410730
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Special issue: Brand management and the customer experience
Ryder, Ian
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2007
Persistent link: https://www.econbiz.de/10003611525
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