//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of business : B"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
When Old Is Gold: The Role of...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Type of publication
All
Article
1
Language
All
Undetermined
1
Author
All
Murthi, B.P.S.
1
Srinivasan, Kannan
1
Published in...
All
The journal of business : B
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
29
Marketing Science
15
Management science : journal of the Institute for Operations Research and the Management Sciences
10
Journal of marketing research : JMR
8
Management Science
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of marketing
4
Journal of consumer research : JCR ; an interdisciplinary journal
3
European journal of operational research : EJOR
2
Faculty & research / Insead : working paper series
2
Journal of Consumer Research
2
Journal of retailing
2
Review of marketing science
2
Rotman School of Management working paper / University of Toronto Rotman School of Management
2
Bogazici Journal of Economics and Administrative Sciences
1
Digital marketing : global strategies from the world's leading experts
1
European Journal of Operational Research
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Business Finance & Accounting
1
Journal of business finance & accounting : JBFA
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Managerial and Decision Economics
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
Operations research, Management science : OR MS ; the international literature digest
1
Review of Marketing Science
1
Review of Marketing Science Working Papers
1
Strategic management journal
1
The journal of brand management : an international journal
1
more ...
less ...
Source
All
OLC EcoSci
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Consumers' Extent of Evaluation in Brand Choice
Murthi, B.P.S.
;
Srinivasan, Kannan
- In:
The journal of business : B
72
(
1999
)
2
,
pp. 229-256
Persistent link: https://www.econbiz.de/10007342031
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->