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~isPartOf:"The journal of business strategy"
~person:"Hinterhuber, Andreas"
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The journal of business strategy
Journal of revenue and pricing management
12
Industrial marketing management : the international journal for industrial and high-tech firms
4
Innovation in pricing : contemporary theories and best practices
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Business horizons
3
Journal of business research : JBR
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Journal of business strategy
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Management Decision
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Creating and managing superior customer value
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Elgar encyclopedias in business and management
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First International Conference on Engaged Management Scholarship, 2011
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Internationale Wettbewerbsstrategien : die globale Wirtschaft und die Herausforderung China
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Journal of strategic marketing
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Journal of travel and tourism marketing
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MIT sloan management review
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Management decision : MD
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Marketing-mix strategies - distribution strategy and pricing strategy
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The ROI of pricing : measuring the impact and making the business case
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Pricing and CEOs : why top executives need to get involved
Liozu, Stephan
;
Hinterhuber, Andreas
- In:
The journal of business strategy
43
(
2022
)
5
,
pp. 283-290
Persistent link: https://www.econbiz.de/10013392358
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2
What every manager should know about pricing
Hinterhuber, Andreas
- In:
The journal of business strategy
45
(
2024
)
4
,
pp. 253-266
Persistent link: https://www.econbiz.de/10015056017
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