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The journal of consumer marketing
Journal of business research : JBR
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Office of Research working paper / University of Illinois at Urbana-Champaign, College of Commerce and Business Administration
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of marketing
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Journal of Consumer Marketing
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Cross cultural issues in consumer science and consumer psychology : current perspectives and future directions
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Economic and political weekly : a Sameeksha Trust publ
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Education in the Asia-Pacific region : issues, concerns prospects
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Industrial marketing management : the international journal for industrial and high-tech firms
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Information technology in Asia : new development paradigms ; [proceedings of the ASEAN roundtable 2000 held in Singapore from 12 to 13 October 2000]
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"Fish out of water" : understanding decision-making and coping strategies of English as second language consumers through a situational literacy perspective
Viswanathan, Madhu
;
Torelli, Carlos
;
Yoon, Sukki
; …
- In:
The journal of consumer marketing
27
(
2010
)
6
,
pp. 524-533
Persistent link: https://www.econbiz.de/10008772883
Saved in:
2
"Fish out of water": understanding decision-making and coping strategies of English as second language consumers through a situational literacy perspective
Viswanathan, Madhu
;
Torelli, Carlos
;
Yoon, Sukki
; …
- In:
The journal of consumer marketing
27
(
2010
)
6
,
pp. 524-534
Persistent link: https://www.econbiz.de/10008705090
Saved in:
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