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~isPartOf:"The journal of consumer marketing"
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Consumer behaviour
284
Konsumentenverhalten
284
Brand image
59
Markenimage
59
Brand management
44
Markenführung
44
USA
38
United States
38
Brand
35
Markenartikel
35
Beziehungsmarketing
28
Relationship marketing
28
Advertising effects
27
Werbewirkung
27
China
25
Einzelhandel
18
Marketing management
18
Marketingmanagement
18
Retail trade
18
Advertising
17
Designation of origin
17
Herkunftsbezeichnung
17
Personality psychology
17
Persönlichkeitspsychologie
17
Werbung
17
Social Web
15
Social web
15
Emotion
14
Internet marketing
14
Online-Marketing
14
Jugendliche
13
Online retailing
13
Online-Handel
13
Youth
13
Food consumption
10
Gender
10
Lebensmittelkonsum
10
Perception
10
Target group
10
Viral marketing
10
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282
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2
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284
Aufsatz in Zeitschrift
284
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2
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2
Conference paper
2
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2
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English
284
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Lysonski, Steven
5
Chan, Kara
4
Durvasula, Srinivas
4
Cui, Geng
3
Guzman, Francisco
3
Milne, George R.
3
Poon, Patrick
3
Shoham, Aviv
3
Astous, Alain d'
2
Barber, Nelson
2
Beneke, Justin
2
Black, William C.
2
Block, Martin P.
2
Bose, Mousumi
2
Byun, Kyung-Ah
2
Castaño, Raquel
2
Chrysochou, Polymeros
2
Craton, Lincoln G.
2
Dass, Mayukh
2
Demangeot, Catherine
2
Eastman, Jacqueline Kilsheimer
2
Eberhart, Andrea K.
2
Felix, Reto
2
Gofman, Alex
2
Goldman, Sharon M.
2
Hernandez, Monica D.
2
Herrmann, Jean-Luc
2
Herstein, Ram
2
Hultén, Peter
2
Kennett-Hensel, Pamela A.
2
Kergoat, Marine
2
Leone, Robert P.
2
Lewin, Jeffrey E.
2
Malthouse, Edward Carl
2
Mets, Tõnis
2
Meyer, Thierry
2
Moskowitz, Howard R.
2
Ng, Yu Leung
2
Paswan, Audhesh K.
2
Peloza, John
2
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The journal of consumer marketing
Journal of business research : JBR
2,076
Journal of retailing and consumer services
1,989
International journal of consumer studies
770
International journal of hospitality management
754
Psychology & marketing
668
NBER working paper series
647
Journal of consumer research : JCR ; an interdisciplinary bimonthly
588
SpringerLink / Bücher
574
Working paper / National Bureau of Economic Research, Inc.
541
NBER Working Paper
491
Management science : journal of the Institute for Operations Research and the Management Sciences
425
Asia Pacific journal of marketing and logistics
402
The journal of product & brand management
397
Journal of marketing research : JMR
359
European journal of marketing : EJM
357
The journal of brand management : an international journal
351
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
344
Journal of travel and tourism marketing
338
Journal of retailing
331
Technological forecasting & social change : an international journal
329
Tourism management : research, policies, practice
327
Journal of international consumer marketing
323
Journal of marketing management : MM
319
Cogent business & management
307
Marketing letters : a journal of research in marketing
305
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
304
The international review of retail, distribution and consumer research
302
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
300
Journal of marketing communications
300
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
298
International journal of retail & distribution management
297
Journal of fashion marketing and management
295
Journal of marketing
294
Journal of consumer behaviour : an international research review
284
Electronic commerce research
283
Discussion paper / Centre for Economic Policy Research
282
Journal of the Academy of Marketing Science
281
International journal of contemporary hospitality management
273
Journal of business ethics : JOBE
268
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ECONIS (ZBW)
284
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1
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284
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1
Consumer perceptions of online review deceptions : an empirical study in China
Peng, Ling
;
Cui, Geng
;
Zhuang, Mengzhou
;
Li, Chunyu
- In:
The journal of consumer marketing
33
(
2016
)
4
,
pp. 269-280
Persistent link: https://www.econbiz.de/10011523218
Saved in:
2
Managing web site performance taking account of the contingency role of branding in multi-channel retailing
Carlson, Jamie
;
O'Cass, Aron
- In:
The journal of consumer marketing
28
(
2011
)
7
,
pp. 524-531
Persistent link: https://www.econbiz.de/10009407495
Saved in:
3
Consumers' value perceptions of e-customization : a model incorporating information framing and product type
Jiang, Pingjun
;
Balasubramanian, Siva Kumar
;
Lambert, …
- In:
The journal of consumer marketing
31
(
2014
)
1
,
pp. 54-67
Persistent link: https://www.econbiz.de/10010253990
Saved in:
4
Privacy concern and online transactions : the impact of internet self-efficacy and internet involvement
Akhter, Syed H.
- In:
The journal of consumer marketing
31
(
2014
)
2
,
pp. 118-125
Persistent link: https://www.econbiz.de/10010373831
Saved in:
5
Antecedents and moderators of brand trust in the context of baby care toiletries
Srivastava, Neha
;
Dash, Satya Bhushan
;
Mookerjee, Amit
- In:
The journal of consumer marketing
32
(
2015
)
5
,
pp. 328-340
Persistent link: https://www.econbiz.de/10011480602
Saved in:
6
The Western brands in the minds of Vietnamese consumers
Hai Chung Pham
;
Richards, Barry
- In:
The journal of consumer marketing
32
(
2015
)
5
,
pp. 367-375
Persistent link: https://www.econbiz.de/10011480675
Saved in:
7
Food consumption and marketing : turning toward Asia
Seo, Yuri
;
Cruz, Angela Gracia B.
;
Fam, Kim Shyan
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 501-504
Persistent link: https://www.econbiz.de/10011482215
Saved in:
8
Family meals and identity in urban China
Yu, Hongyan
;
Veeck, Ann
;
Yu, Fang
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 505-519
Persistent link: https://www.econbiz.de/10011482232
Saved in:
9
Comparative practices of food label claims from US, EU and selected Southeast Asian countries
Lwin, May O.
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 530-541
Persistent link: https://www.econbiz.de/10011482248
Saved in:
10
Impacts of the FoSHU (Food for Specified Health Uses) system on food evaluations in Japan
Ono, Makoto
;
Ono, Akinori
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 542-550
Persistent link: https://www.econbiz.de/10011482271
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