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~isPartOf:"The journal of consumer marketing"
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Consumer behaviour
284
Konsumentenverhalten
284
Brand image
59
Markenimage
59
Brand management
44
Markenführung
44
USA
38
United States
38
Brand
35
Markenartikel
35
Beziehungsmarketing
28
Relationship marketing
28
Advertising effects
27
Werbewirkung
27
China
25
Einzelhandel
18
Marketing management
18
Marketingmanagement
18
Retail trade
18
Advertising
17
Designation of origin
17
Herkunftsbezeichnung
17
Personality psychology
17
Persönlichkeitspsychologie
17
Werbung
17
Social Web
15
Social web
15
Emotion
14
Internet marketing
14
Online-Marketing
14
Jugendliche
13
Online retailing
13
Online-Handel
13
Youth
13
Food consumption
10
Gender
10
Lebensmittelkonsum
10
Perception
10
Target group
10
Viral marketing
10
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Undetermined
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Article
283
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2
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285
Aufsatz in Zeitschrift
285
Case study
2
Collection of articles of several authors
2
Conference paper
2
Fallstudie
2
Konferenzbeitrag
2
Sammelwerk
2
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English
285
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Lysonski, Steven
5
Chan, Kara
4
Durvasula, Srinivas
4
Cui, Geng
3
Guzman, Francisco
3
Milne, George R.
3
Poon, Patrick
3
Shoham, Aviv
3
Astous, Alain d'
2
Barber, Nelson
2
Beneke, Justin
2
Black, William C.
2
Block, Martin P.
2
Bose, Mousumi
2
Byun, Kyung-Ah
2
Castaño, Raquel
2
Chrysochou, Polymeros
2
Craton, Lincoln G.
2
Dass, Mayukh
2
Demangeot, Catherine
2
Eastman, Jacqueline Kilsheimer
2
Eberhart, Andrea K.
2
Felix, Reto
2
Gofman, Alex
2
Goldman, Sharon M.
2
Ha, Hong Youl
2
Hernandez, Monica D.
2
Herrmann, Jean-Luc
2
Herstein, Ram
2
Hultén, Peter
2
Kennett-Hensel, Pamela A.
2
Kergoat, Marine
2
Leone, Robert P.
2
Lewin, Jeffrey E.
2
Malthouse, Edward Carl
2
Mets, Tõnis
2
Meyer, Thierry
2
Moskowitz, Howard R.
2
Ng, Yu Leung
2
Paswan, Audhesh K.
2
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Published in...
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The journal of consumer marketing
Journal of business research : JBR
2,020
Journal of retailing and consumer services
1,939
International journal of consumer studies
769
International journal of hospitality management
729
Psychology & marketing
670
Journal of consumer research : JCR ; an interdisciplinary bimonthly
585
NBER working paper series
565
Working paper / National Bureau of Economic Research, Inc.
475
SpringerLink / Bücher
423
NBER Working Paper
416
Asia Pacific journal of marketing and logistics
395
The journal of product & brand management
395
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
388
European journal of marketing : EJM
356
Management science : journal of the Institute for Operations Research and the Management Sciences
349
The journal of brand management : an international journal
349
Journal of marketing research : JMR
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Cogent business & management
332
Journal of marketing
322
Journal of travel and tourism marketing
322
Journal of international consumer marketing
321
Journal of marketing management : MM
315
Journal of retailing
312
Tourism management : research, policies, practice
299
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
298
Technological forecasting & social change : an international journal
298
Journal of marketing communications
297
International journal of retail & distribution management
294
Journal of fashion marketing and management
293
Marketing letters : a journal of research in marketing
293
Journal of business ethics : JOBE
291
The international review of retail, distribution and consumer research
290
Journal of consumer behaviour : an international research review
289
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
276
IDB Publications (Working Papers)
273
Journal of the Academy of Marketing Science
269
The journal of services marketing
268
International journal of contemporary hospitality management
262
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ECONIS (ZBW)
285
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285
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1
Comparing two mechanisms for green consumption : cognitive-affect behavior vs theory of reasoned action
Liu, Yu
;
Segev, Sigal
;
Villar, Maria Elena
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 442-454
Persistent link: https://www.econbiz.de/10011783134
Saved in:
2
The moderating role of human values in planned behavior : the case of Chinese consumers' intention to buy organic food
Zhou, Yanfeng
;
Thøgersen, John
;
Ruan, Yajing
;
Huang, Guang
- In:
The journal of consumer marketing
30
(
2013
)
4
,
pp. 335-344
Persistent link: https://www.econbiz.de/10009788906
Saved in:
3
Self-gifting guilt : an examination of self-gifting motivations and post-purchase regret
Clarke, Peter David
;
Mortimer, Gary
- In:
The journal of consumer marketing
30
(
2013
)
6
,
pp. 472-483
Persistent link: https://www.econbiz.de/10010227351
Saved in:
4
The impact of compensation on information ownership and privacy control
Gabisch, Jason Aaron
;
Milne, George R.
- In:
The journal of consumer marketing
31
(
2014
)
1
,
pp. 13-26
Persistent link: https://www.econbiz.de/10010254015
Saved in:
5
Insights into mature consumers of financial services
Milner, Trenton
;
Rosenstreich, Daniela
- In:
The journal of consumer marketing
30
(
2013
)
3
,
pp. 248-257
Persistent link: https://www.econbiz.de/10009765040
Saved in:
6
Predicting consumer intentions to purchase energy-efficient products
Ha, Hong Youl
;
Janda, Swinder
- In:
The journal of consumer marketing
29
(
2012
)
7
,
pp. 461-469
Persistent link: https://www.econbiz.de/10009681512
Saved in:
7
Exploring purchaising preferences : local and ecologically labelled foods
Cholette, Susan
;
Ungson, Gerardo R.
;
Özlük, Özgür
; …
- In:
The journal of consumer marketing
30
(
2013
)
7
,
pp. 563-572
Persistent link: https://www.econbiz.de/10010232015
Saved in:
8
Antecedents and moderators of brand trust in the context of baby care toiletries
Srivastava, Neha
;
Dash, Satya Bhushan
;
Mookerjee, Amit
- In:
The journal of consumer marketing
32
(
2015
)
5
,
pp. 328-340
Persistent link: https://www.econbiz.de/10011480602
Saved in:
9
The Western brands in the minds of Vietnamese consumers
Hai Chung Pham
;
Richards, Barry
- In:
The journal of consumer marketing
32
(
2015
)
5
,
pp. 367-375
Persistent link: https://www.econbiz.de/10011480675
Saved in:
10
Food consumption and marketing : turning toward Asia
Seo, Yuri
;
Cruz, Angela Gracia B.
;
Fam, Kim Shyan
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 501-504
Persistent link: https://www.econbiz.de/10011482215
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