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The marketing book
Journal of marketing management : MM
42
Industrial marketing management : the international journal for industrial and high-tech firms
11
Journal of retailing and consumer services
7
Journal of strategic marketing
6
Marketing intelligence & planning
6
Journal of marketing channels : ... distribution systems, strategy, and management
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European journal of marketing : EJM
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International journal of retail & distribution management
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European Journal of Marketing
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Journal of Business Ethics
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Management accounting
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Supply chain management : an international journal
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European Journal of Innovation Management
2
European retail research
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Información comercial española : ICE : revista de economía
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of business economics and management
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Management decision : MD
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Technovation : the international journal of technological innovation, entrepreneurship and technology management
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Telecommunications policy : the international journal of digital economy, data sciences and new media
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The journal of brand management : an international journal
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The service industries journal
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BN
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Benchmarking: An International Journal
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Corporate social responsibility and trade unions : perspectives across Europe
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Critical perspectives on accounting : an international journal for social and organizational accountability
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New product development
Hart, Susan
- In:
The marketing book
,
(pp. 314-336)
.
2016
Persistent link: https://www.econbiz.de/10011471693
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New product development
Hart, Susan
- In:
The marketing book
,
(pp. 314-341)
.
2003
Persistent link: https://www.econbiz.de/10001725162
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