Narrow search
Showing 1 - 10 of 653
Cover Image
The unfavorable economics of measuring the returns to advertising
Lewis, Randall A.; Rao, Justin M. - In: The quarterly journal of economics 130 (2015) 4, pp. 1941-1973
Persistent link: https://www.econbiz.de/10011458062
Cover Image
Do ads influence editors? : Advertising and bias in the financial media
Reuter, Jonathan; Zitzewitz, Eric - In: The quarterly journal of economics 121 (2006) 1, pp. 197-228
Persistent link: https://www.econbiz.de/10003336441
Cover Image
Political advertising and election results
Spenkuch, Jörg L.; Toniatti, David - In: The quarterly journal of economics 133 (2018) 4, pp. 1981-2036
Persistent link: https://www.econbiz.de/10012259447
Cover Image
Position auction with consumer search
Athey, Susan; Ellison, Glenn - In: The quarterly journal of economics 126 (2011) 3, pp. 1213-1270
Persistent link: https://www.econbiz.de/10009356981
Cover Image
Coarse thinking and persuasion
Mullainathan, Sendhil; Schwartzstein, Joshua; Shleifer, … - In: The quarterly journal of economics 123 (2008) 2, pp. 577-619
Persistent link: https://www.econbiz.de/10003880862
Cover Image
A simple theory of advertising as a good or bad
Becker, Gary Stanley - In: The quarterly journal of economics 108 (1993) 4, pp. 941-964
Persistent link: https://www.econbiz.de/10001151035
Cover Image
State-dependent or time-dependent pricing : does it matter for recent US inflation?
Klenow, Peter J.; Kryvtsov, Oleksiy - In: The quarterly journal of economics 123 (2008) 3, pp. 863-904
Persistent link: https://www.econbiz.de/10003764462
Cover Image
Does hazardous waste matter? : evidence from the housing market and the superfund program
Greenstone, Michael; Gallagher, Justin - In: The quarterly journal of economics 123 (2008) 3, pp. 951-1003
Persistent link: https://www.econbiz.de/10003764470
Cover Image
Selection, investment, and women's relative wages over time
Mulligan, Casey B.; Rubinstein, Yona - In: The quarterly journal of economics 123 (2008) 3, pp. 1061-1110
Persistent link: https://www.econbiz.de/10003764477
Cover Image
Women's suffrage, political responsiveness, and child survival in American history
Miller, Grant - In: The quarterly journal of economics 123 (2008) 3, pp. 1287-1327
Persistent link: https://www.econbiz.de/10003764499