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Predicting market orientation through internal market orientation as culture and behaviour : an empirical application in Spanish hotels
Domínguez-Falcón, Carmen
;
Martín-Santana, Josefa D.
; …
- In:
The service industries journal
37
(
2017
)
3/4
,
pp. 229-255
Persistent link: https://www.econbiz.de/10011863161
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