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~isPartOf:"Thunderbird international business review"
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Guaranty Trust Bank of Nigeria : comment
Michel, Stefan
- In:
Thunderbird international business review
51
(
2009
)
4
,
pp. 399-401
Persistent link: https://www.econbiz.de/10003874382
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2
The Guaranty Trust Bank of Nigeria: From niche positioning to mass-market branding
Maklan, Stan
;
Knox, Simon
;
Michel, Stefan
- In:
Thunderbird international business review
51
(
2009
)
4
,
pp. 385-402
Persistent link: https://www.econbiz.de/10008270001
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