Purpose: The purpose of this paper is to apply institutional theory to demonstrate if and how mimetic, coercive and normative pressures shape technology adoption in hotels and lead to institutional isomorphism. Design/methodology/approach: The study uses a qualitative approach involving...

Cover -- Guest editorial -- Tourism information technology research trends: 1990-2016 -- Tourists' shifting perceptions of UNESCO heritage sites: lessons from Jeju Island-South Korea -- Gamified mobile experiences: smart technologies for tourism destinations -- Smart hospitality: Taiwan hotel...