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Effective destination user-generated advertising : matching effect between goal framing and self-esteem
Wang, Lilei
;
Guo, Ziqi
;
Zhang, Guangyu
;
Xu, Xing'an
- In:
Tourism management : research, policies, practice
92
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013326675
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