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~isPartOf:"Universität Siegen - Fachbereich 5: Publikationen"
~person:"Dens, Nathalie"
~person:"Pipek, Volkmar"
~subject:"Brand attitude"
~subject:"Brand placement"
~subject:"Design"
~subject:"Marketingmanagement"
~subject:"United States"
~subject:"Werbung"
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Universität Siegen - Fachbereich 5: Publikationen
Universität Siegen - Fachbereich 5 - Institut für Wirtschaftsinformatik - Publikationen
4
International journal of advertising : the quarterly review of marketing communications
2
The journal of brand management : an international journal
2
Universität Siegen - Institut für Wirtschaftsinformatik - Publikationen
2
7th Mediterranean Conference on Information Systems,Association of Information Systems, Venice, Italy, 2006
1
Brand management in emerging markets : theories and practice
1
Breaking new ground in theory and practice
1
In: Gurstein, M. (ed.): "Community Informatics: EnablingCommunities with Information and Communications Technologies", IDEA Publishing Group, 2000, pp. 358-375
1
In: The Good, the Bad and the Irrelevant - The User and the Future of Information andCommunication Technogy (COST 269 conference), (Helsinki, Finland, 2003), 209-216
1
International journal of advertising : the review of marketing communications
1
Journal of Community Informatics (2:2) 2006
1
Journal of advertising research
1
Journal of business research : JBR
1
Journal of electronic commerce research : JECR
1
Marketing letters : a journal of research in marketing
1
Universität Siegen - Institut für Wirtschaftsinformatik -Publikationen
1
Universität Siegen - Institut für wirtschaftsinformatik - Publikationen
1
in: ACIS Int. Conference on Software Engineering, Artificial Intelligence, Networking andParallel/Distributed Computing (SNPD'03), (Lübeck, Germany, 2003), ACIS, pp. 430-438
1
in: Proc. Workshop "Eclipse as a Vehicle for CSCW Research" at the Int. Conf. on CSCW 2004, (Chicago, IL,USA, 2004)
1
in: Proceedings of the 8th Int. Conference onHuman-Computer Interaction (HCI'99), (August 22-27, 1999, Munich,Germany), Vol.2, Lawrence Earlbaum, 1999, pp. 387-392
1
in: SIGGROUP Bulletin,Vol. 20, No. 4 (August), ACM Press, 1999, pp. 13-15
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Enabling mass communication in community
design
-The struggle for structure
Pipek, Volkmar
-
1999
. Our vision is to use thatoption to enable every interested person to participate in
design
processes of his (geographic …
Persistent link: https://www.econbiz.de/10005869276
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