Little is known about the relationship between distribution and market share in the wine category. Understanding the … planning has important managerial and academic implications. Sales of 3,524 wine SKUs across 4,218 stores in 4 states in the US … distribution characteristics and those market share deviations. The results show that the distribution velocity in wine retailing …

This paper uses firm-level data to investigate the resilience of the Portuguese wine sector's domestic market in the …

of this wine is exported worldwide, we look at international markets. We gauge this influence by estimating a hedonic … price model based on a sample of 2315 Italian still wines reviewed in Robert Parker's Wine Advocate. The work expands … impacts of ageing on wine prices according to the different grape varieties utilized. Results show that, besides the well …

The wine industry has faced various environmental and social challenges. On the demand side, consumer demand for … sustainable wines has been increasing but, to date, it is unknown whether consumers perceive wine companies' efforts to obtain …, sustainable wine production is increasing but producers report a lack of information to engage and select their SD strategy. This …

consumers’ choices of beer and wine. Two Discrete Choice Experiments were built for wine and beer and two Latent Class choice …’ choices for wine and beer are influenced by framing, design and visibility of warnings. In both countries, the acceptance of … warnings is higher for beer than for wine and in both cases consumers show higher utility for a logo on the front label: on the …

The wine industry is significantly affected by globalization and changes in consumption habits and shifts in lifestyle …, which lead to changes in the market environment and intensity of competition in the wine markets. Overall, wine cooperatives … have a market share of more than 40 % in Europe. In Germany, they account for around one third of the total wine production …

Wine quality perception involves both intrinsic and extrinsic attributes and is related to consumer liking and … experienced, expected, and perceived quality of wine, as well as on the discrepancies between them. Using an experimental design …: (1) blind tasting (2) labelled tasting (region informed evaluation); and (3) wine tasting under full information. In …

Globalisation, the Internet and social media have changed the kind of actors with influence in the wine industry and … most prestigious experts in the world of wine are the Masters of Wine (MW). Although initially devoted to international … reputation as an accredited expert in the wine industry, giving more influential space on Twitter to consumers and amateurs. …

Both the German and the Hungarian wine markets belong to the "old world" European winemaking heritage and each have … economic circumstances greatly influenced the development of these wine markets. This paper, based on a representative survey … differences between German and Hungarian wine consumers in not only wine preferences but also in the use of sales channels. The …

influence consumers' evaluation of wine. To this end, we conducted an economic experiment in Italy in the territory of Mt Etna …In the wine sector, experiential marketing is becoming increasingly important since the success of a wine hinges on … scientific literature concerns the extent to which emotions aroused by the environment where wine is consumed are able to …