Zhllima, Edvin; Imami, Drini; Bytyqi, Njazi; Canavari, … - In: Wine Economics and Policy 9 (2020) 1, pp. 63-72
This study analyzes consumer preferences for wine in Prishtina, Kosovo - a transition country in the Balkans, which is making efforts to withstand to the competition pressure from the traditional neighboring wine producing countries. With the changes in life style and consumer behavior, and...
