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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
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A survey of mathematical marketing models
Leeflang, P. S. H.
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Koerts, J.
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1971
Persistent link: https://www.econbiz.de/10001510973
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Descriptive models
Leeflang, P. S. H.
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Koerts, J.
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1971
Persistent link: https://www.econbiz.de/10001510974
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