While sustainability issues increasingly gain importance for new product design, they also further complicate the NPD process. In many cases it is hard to exactly measure the socio-environmental impact of new products, and sustainability targets may conflict with other ones. Innovators can aim...

Lightweight design is regarded as a technological approach to engineer products in a more energy and material efficient- and, therefore, resource-saving way. In this sense, high-tech multi-materials, also referred to as composites, have become very popular for many decades due to their...