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Advertising
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Saffer, Henry
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Dave, Dhaval
4
Mullainathan, Sendhil
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Silk, Alvin J.
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Della Vigna, Stefano
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Kenkel, Donald Scott
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Working paper / National Bureau of Economic Research, Inc.
Journal of advertising research
250
International journal of advertising : the review of marketing communications
208
International journal of advertising : the quarterly review of marketing communications
194
Journal of advertising : official publication of the American Academy of Advertising
183
Journal of business research : JBR
182
Journal of advertising
177
Journal of marketing communications
150
Journal of promotion management : JPM
88
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
83
Management science : journal of the Institute for Operations Research and the Management Sciences
82
SpringerLink / Bücher
77
Journal of marketing
74
NBER working paper series
74
European journal of operational research : EJOR
72
European journal of marketing : EJM
71
Journal of historical research in marketing
71
Journal of marketing research : JMR
70
Journal of promotion management : innovations in planning and applied research
65
Psychology & marketing
62
International journal of internet marketing and advertising : IJIMA
59
Journal of current issues and research in advertising : JCIRA
58
Journal of retailing and consumer services
58
Jahrbuch der Absatz- und Verbrauchsforschung
57
NBER Working Paper
57
International journal of industrial organization
54
Health marketing quarterly
50
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
50
Journal of business ethics : JOBE
46
Journal of current issues and research in advertising
46
Marketing : ZFP ; journal of research and management
44
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
43
CESifo working papers
39
Markenartikel : das Magazin für Markenführung
39
Journal of consumer research : JCR ; an interdisciplinary bimonthly
38
Marketing letters : a journal of research in marketing
37
Young consumers : insight and ideas for responsible marketers
36
Journal of global marketing
34
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
33
Advertising theory
31
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ECONIS (ZBW)
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1
The impact of the internet on advertising markets for news media
Athey, Susan
;
Calvano, Emilio
;
Gans, Joshua
-
2013
Persistent link: https://www.econbiz.de/10010188563
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2
Transforming naturally occurring text data into economic statistics : the case of online job vacancy postings
Turrell, Arthur
;
Speigner, Bradley J.
;
Djumalieva, Jyldyz
; …
-
2019
Persistent link: https://www.econbiz.de/10012028263
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3
Prominent job advertisements, group learning and wage dispersion
Rotemberg, Julio
-
2012
Persistent link: https://www.econbiz.de/10009692782
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4
Government advertising and media coverage of corruption scandals
Di Tella, Rafael
;
Franceschelli, Ignacio
-
2009
Persistent link: https://www.econbiz.de/10003892893
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5
Striving for balance in economics : towards a theory of the social determination of behavior
Hoff, Karla Ruth
;
Stiglitz, Joseph E.
-
2015
Persistent link: https://www.econbiz.de/10011429997
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6
Identity politics and trade policy
Grossman, Gene M.
;
Helpman, Elhanan
-
2018
Persistent link: https://www.econbiz.de/10011980711
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7
Noisy memory and over-reaction to news
Silveira, Rava Azeredo da
;
Woodford, Michael
-
2019
Persistent link: https://www.econbiz.de/10011983220
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8
Wishful thinking
Caplin, Andrew
;
Leahy, John Vincent
-
2019
Persistent link: https://www.econbiz.de/10012013344
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9
Can simple psychological interventions increase preventive health investment?
Haushofer, Johannes
;
John, Anett
;
Orkin, Kate
-
2019
Persistent link: https://www.econbiz.de/10012015497
Saved in:
10
The mid-life dip in well-being : economists (who find it) versus psychologists (who don't)!
Blanchflower, David G.
;
Graham, Carol
-
2020
Persistent link: https://www.econbiz.de/10012216548
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