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Self-signaling and prosocial behavior : a cause marketing mobile field experiment
Dubé, Jean-Pierre
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Luo, Xueming
;
Fang, Zheng
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2015
Persistent link: https://www.econbiz.de/10011336562
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Competitive price targeting with smartphone coupons
Dubé, Jean-Pierre H.
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Fang, Zheng
;
Fong, Nathan M.
; …
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2016
Persistent link: https://www.econbiz.de/10011454985
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