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Costs, institutional mobility barriers, and market structure : advertising agencies as multiproduct firms
Silk, Alvin J. - 1994
Persistent link: https://www.econbiz.de/10000904632
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Scale and scope effects on advertising agency costs
Silk, Alvin J.; Berndt, Ernst R. - 1990
Persistent link: https://www.econbiz.de/10000800329
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Tobacco advertising : economic theory and international evidence
Saffer, Henry; Chaloupka, Frank J. - 1999
Persistent link: https://www.econbiz.de/10001370305
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The economics of smoking
Chaloupka, Frank J.; Warner, Kenneth E. - 1999
Persistent link: https://www.econbiz.de/10001378555
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Alcohol advertising and motor vehicle fatalities
Saffer, Henry - 1994
Persistent link: https://www.econbiz.de/10000888655
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How exporters grow
Fitzgerald, Doireann; Haller, Stefanie; Yedid-Levi, Yaniv - 2016
Persistent link: https://www.econbiz.de/10011435843
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Prescription drug advertising and drug utilization : the role of Medicare Part D
Alpert, Abby; Lakdawalla, Darius; Sood, Neeraj - 2015
Persistent link: https://www.econbiz.de/10011418907
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A theory of bundling advertisements in media markets
Murphy, Kevin M.; Palacios-Huerta, Ignacio - 2016
Persistent link: https://www.econbiz.de/10011609284
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Advertising spending and media bias : evidence from news coverage of car safety recalls
Beattie, Graham; Durante, Ruben; Knight, Brian G.; Sen, … - 2017
Persistent link: https://www.econbiz.de/10011762028
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The perils of voter mobilization
Marx, Benjamin M.; Pons, Vincent; Suri, Tavneet - 2017
Persistent link: https://www.econbiz.de/10011762104